More Stories The volumes are low. And because the players are mostly long-established, the competition is fierce. But the lure of profitability remains, thanks to giant price tags. The upper-luxury segment has experienced an unusual amount of “churn” for a section of the market that comprises models with typically long lifecycles: No vehicle in the segment, save the Lexus LS 430 and Mercedes-Benz S-Class, is more than two years old. And for 2004 there’s an unprecedented ...

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