SAN FRANCISCO – How much is a soft-touch dashboard worth to a VW Jetta buyer? Not as much as additional rear-seat legroom. Such decisions were made by Volkswagen Group of America Inc. in a bid to make the redesigned-for-’11 Jetta more affordable and also more appealing to American consumers. Michael Grobe, technical project manager-Jetta, is loath to say VWA engaged in cost-cutting. The auto maker simply looked for tradeoffs that “made sense,” he tells Ward’s here during a Jetta media ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Amber McLincha by email: or phone: (248) 799-2622

Current subscribers, please login or CLICK for support information.