The vaunted V-8 engine powered just 20.8% of total North American light-vehicle output for model-year ’10, eclipsing prior-year’s record low of 22.8%, according to Ward’s data. The penetration plunge flies in the face of a production jump in light trucks, once the mainstay for V-8s. But that segment increasingly is being populated by car-like cross/utility vehicles that afford improved fuel economy. The trend is gaining momentum as consumers cling to their desire for functionality ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!


For WardsAuto.com pricing and subscription information please contact
Amber McLincha by email: amclincha@wardsauto.com or phone: (248) 799-2622
 

Current subscribers, please login or CLICK for support information.