TRAVERSE CITY, MI – Four years ago, almost to the day, the rumors started flying: Toyota Motor Corp. had done the impossible. It soon would be delivering made-to-order cars to customer doorsteps within five days, “just like Dell Computer.” The media had a field day, Wall Street applauded, and competitors sweated. Too bad it all was a misunderstanding. Five-day, build-to-order car on back burner at most auto makers. On Aug. 2, 1999, Ray Tanguay, then vice president-Toyota ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
•Medium- andheavy-duty truck volumes
•Historical data and much more!


For WardsAuto.com pricing and subscription information please contact
Amber McLincha by email: amclincha@wardsauto.com or phone: (248) 799-2622

Current subscribers, please login or CLICK for support information.

Already registered? here.