TOKYO – Daihatsu has decided that less can be more – or small can be big in terms of future market opportunities. The auto maker has identified a new niche market in Japan and plans to tap into it with the Pico, a unique mini-mini-electric-car concept unveiled at the Tokyo Motor Show in December. The tiny EV, powered by a 5-kWh lithium-ion battery, the same general-use battery Panasonic supplies to U.S.-based Tesla, has a 33-mile (50-km) range and runs at speeds up to 33 ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!


For WardsAuto.com pricing and subscription information please contact
Amber McLincha by email: amclincha@wardsauto.com or phone: (248) 799-2622
 

Current subscribers, please login or CLICK for support information.

Already registered? here.