Dealers have taken 1,000 orders for Abarth, which doesn’t go on sale for a few more days.
CHICAGO – “A small, affordable car doesn't have to be a commodity,” Tim Kuniskis, head of the Fiat brand in North America, notes in unveiling the new Abarth performance version of the Fiat 500 to the Midwest Automotive Media Assn. here. Though the car doesn't go on sale for a few more days, Kuniskis says dealers already have taken 1,000 orders and Fiat is making plans to increase output because supplies are expected to be tight. While Fiat had to put up with ...
Premium Content (PAID Subscription Required)
"Fiat Looks to Boost Output of Abarth as Brand Builds Momentum" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
Current subscribers, please login or CLICK for support information.