With seven out of 10 auto shoppers saying they are 71% more likely to be influenced by digital ads, the rise of digital consumers and the Internet’s impact on the automotive industry is undeniable....More
The lease expirations also will arrive just weeks after the U.S. government fully divests its stake in GM, which might erase a black mark against the automaker in the eyes of consumer boycotting its products....More
A survey says of the almost 2.3 million Australians shopping for a new car over the next four years, 55.5% nominate the Internet as the single most useful source of information. Only 17.5% rely mainly on newspapers....More
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