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Article

Buy Wholesale, Think Retail

“Look outside your comfort zone,” says Len Crichter, vice president of data aggregator DealerTrack. He recommends studying a dealership’s used-car selling history to see what’s worked before and using analytics to determine the best approaches now because, “We’re in the age of...
Apr. 20, 2012 | http://wardsauto.com/dealerships/buy-wholesale-think-retail
article

J.D. Power: The Man Behind Famous Awards

Auto makers may be a bit skeptical considering Power’s longstanding involvement on the retail side with such organizations as Super Dealer groups; DealerTrack , a developer of dealer management software; CarMax; and the National Automobile Dealers Assn. He shrugs off that thinking...
Mar. 27, 2012 | http://wardsauto.com/sales-amp-marketing/jd-power-man-behind-famous-awards
Article

Consumers Moving Closer to Buying Cars Online

Tue, 2011-11-01 12:00 WardsAuto Steve Finlay Auto retailing is moving closer to the day when many customers will completely, or almost completely, purchase cars online, predicts Mark O'Neil, CEO of DealerTrack, an automotive software provider. The online car purchase will become...
Nov. 1, 2011 | http://wardsauto.com/news-amp-analysis/consumers-moving-closer-buying-cars-online
Article

Consumers Moving Closer to Buying Cars Online

Special Coverage 2011 Driving Sales Executive Summit LAS VEGAS – Auto retailing is moving closer to the day when many customers will completely, or almost completely, purchase cars online, predicts Mark O’Neil, CEO of DealerTrack, an automotive software provider. “The online car...
Oct. 13, 2011 | http://wardsauto.com/news-amp-analysis/consumers-moving-closer-buying-cars-online-0
Article

DealerTrack Becomes End-to-End Technology Provider

Wed, 2011-06-01 12:00 WardsAuto Steve Finlay DealerTrack, founded to provide an online credit application network for dealers and their customers, has become much more 10 years and 16 business acquisitions later. We are expanding our footprint, says CEO Mark O'Neil, describing how...
Jun. 1, 2011 | http://wardsauto.com/news-amp-analysis/dealertrack-becomes-end-end-technology-provider-0
Article

DealerTrack Becomes End-to-End Technology Provider

DealerTrack, founded to provide an online credit application network for dealers and their customers, has become much more10 years and 16 business acquisitions later. “We are expanding our footprint,” says CEO Mark O’Neil, describing how the firm is positioning itself as an...
May 6, 2011 | http://wardsauto.com/news-amp-analysis/dealertrack-becomes-end-end-technology-provider
Article

Used-Car Dept. No Longer Place to Hide All Your Sins

The used-car operation used to be the place where you could hide all your sins, says Doug Hadden, corporate sales and optimization manager for DealerTrack. Those methods don't work in the modern dealership, he says. SAN DIEGO — In the old days, when used-car dealers acquired their...
Jan. 1, 2011 | http://wardsauto.com/news-amp-analysis/used-car-dept-no-longer-place-hide-all-your-sins
Article

FTC Hoists Red Flags Rules

Failure to comply carries assorted penalties, says Randy Henrick, associate general counsel for DealerTrack Inc., which links auto dealers to lenders. Red-Flags fines range from $3,500 to $16,000 per violation. Moreover, non-compliance could result in private lawsuits and class...
Dec. 1, 2010 | http://wardsauto.com/news-amp-analysis/ftc-hoists-red-flags-rules
Article

Buyers Like Trust But Verify

“One-owner cars turn up to five days faster and make a 23% higher margin,” LeVasseur says, citing DealerTrack data. “We've seen that time and again.” Fichter says: “Yes, a one-owner car plays out well. But what used-car shoppers want to know most is if a car has been in an accident...
Dec. 1, 2010 | http://wardsauto.com/news-amp-analysis/buyers-trust-verify
Article

FTC Set to Enforce New Anti-ID Theft Rules

Failure to comply carries assorted penalties, says Randy Henrick, associate general counsel for DealerTrack Inc., which links auto dealers to lenders. Red-Flags fines range from $3,500 to $16,000 per violation. Moreover, non-compliance could result in private lawsuits and class...
Nov. 16, 2010 | http://wardsauto.com/news-amp-analysis/ftc-set-enforce-new-anti-id-theft-rules
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