This year's WardsAuto Interiors Conference was held May 22 at The Henry hotel in Dearborn, MI. The sold-out event delivered compelling keynote speeches and panel sessions, celebrated winners of Ward's 10 Best Interiors and honored student designs from the College for Creative Studies.
Lincoln’s product marketing manager explains the importance of “cultural progressives” who enjoy new experiences and a good meal. They even like to know where the butter comes from....More
In the fourth annual WardsAuto Interiors Student Design Competition, three students from Detroit’s College for Creative Studies are recognized for exceptional work....More
What all drivers have in common is a need to feel connected to their vehicles, but they also demand not to be distracted by them, a top executive says....More
Newly developed “smart” textiles that can automatically heat and cool themselves could replace the thermo-conductive layers currently used by auto makers....More
Amko Leenarts, Ford’s global interior-design chief, says the influx of technology into today’s vehicles creates challenges such as finding space for the different components....More
Experts agree lighting must be integrated into the design process earlier, so it complements the styling pillars of a particular vehicle program....More
Interest in autonomous vehicles continues to grow, but technical, legal, regulatory and cost hurdles remain. When will true driverless cars reach the U.S. market?
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