Super Bowl advertisers still in the game after scandal

Newswire

By Michele Gershberg NEW YORK, Nov 30 (Reuters) - Advertisers may have been bitten once by an indecency scandal at the 2004 Super Bowl, but they are not shy about getting back into the game for the next U.S. football championship. Automaker Lincoln Mercury debuts its first Super Bowl commercial in more than a decade during the Feb. 6 game in Jacksonville, Florida, part of an aggressive brand investment as it rolls out 11 new products. "It will be memorable and slightly controversial," ...

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