Retail http://wardsauto.com/taxonomy/term/53305/more en Cross-Generational Selling Important as Ever http://wardsauto.com/finance-insurance-resource-center/cross-generational-selling-important-ever <div class="field-byline"> Jim Leman </div> <div class="node-body article-body">Veteran F&I managers selling to young buyers, and junior F&I managers selling to older buyers must learn a thing or two.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/finance-insurance-resource-center/cross-generational-selling-important-ever" target="_blank">read more</a></p> http://wardsauto.com/finance-insurance-resource-center/cross-generational-selling-important-ever#comments Premium Dealers Finance & Insurance Resource Center North America U.S. Dealerships Retail Thu, 26 Mar 2015 15:12:00 +0000 1248431 at http://wardsauto.com <p><strong>Millennials want speed and full disclosure, Dyson says.</strong></p> New Skills Needed for Today’s Auto Dealership Sales http://wardsauto.com/industry-voices/new-skills-needed-today-s-auto-dealership-sales <div class="field-byline"> Mark Rikess </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">The Internet has changed car shopping. That means changing how cars are sold.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/new-skills-needed-today-s-auto-dealership-sales" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/new-skills-needed-today-s-auto-dealership-sales#comments Public Industry Voices Dealers Sales & Marketing North America U.S. Dealerships Internet Marketing Mon, 23 Mar 2015 12:12:00 +0000 1244591 at http://wardsauto.com Exec: Chrysler Won’t Cut Corners to Reach Mainstream http://wardsauto.com/sales-marketing/exec-chrysler-won-t-cut-corners-reach-mainstream <div class="node-body article-body">Although Chrysler is moving the 300 toward the mainstream, the automaker still is targeting buyers of the near-luxury sedans it has rivaled in the past.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/sales-marketing/exec-chrysler-won-t-cut-corners-reach-mainstream" target="_blank">read more</a></p> http://wardsauto.com/sales-marketing/exec-chrysler-won-t-cut-corners-reach-mainstream#comments Public Gated Auto Makers Management & Strategy Dealers Sales & Marketing North America U.S. Chrysler Jeep Ram Retail Sales & Marketing Product Development Fri, 20 Mar 2015 13:49:00 +0000 1245641 at http://wardsauto.com <p><strong>AWD well-received Chrysler 300&nbsp;feature in Snowbelt.</strong></p> Car Dealership Salespeople Should Lose the Bicycle Helmet http://wardsauto.com/dealers/car-dealership-salespeople-should-lose-bicycle-helmet <div class="node-body article-body">Failing to properly close a deal is as bad today as it was in pre-Internet days. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/dealers/car-dealership-salespeople-should-lose-bicycle-helmet" target="_blank">read more</a></p> http://wardsauto.com/dealers/car-dealership-salespeople-should-lose-bicycle-helmet#comments Public Dealers North America U.S. Dealerships Retail Fri, 20 Mar 2015 08:00:00 +0000 1244771 at http://wardsauto.com Come One, Come All to Ally Training http://wardsauto.com/finance-insurance-resource-center/come-one-come-all-ally-training <div class="node-body article-body">The lender’s Performance Development Center’s expanded program includes new classes on sales and F&I management.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/finance-insurance-resource-center/come-one-come-all-ally-training" target="_blank">read more</a></p> http://wardsauto.com/finance-insurance-resource-center/come-one-come-all-ally-training#comments Public Dealers Finance & Insurance Resource Center North America U.S. Dealerships Retail Thu, 19 Mar 2015 09:00:00 +0000 1244461 at http://wardsauto.com <p><strong>Ally&rsquo;s Courtney Hennessey and Jim Whiteford show big-screen version of course offerings at 2015 NADA convention.</strong></p> Car Dealers Offering Too Much Can Befuddle Shoppers http://wardsauto.com/dealers/car-dealers-offering-too-much-can-befuddle-shoppers <div class="node-body article-body">Confused consumers usually aren’t in a buying mood. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/dealers/car-dealers-offering-too-much-can-befuddle-shoppers" target="_blank">read more</a></p> http://wardsauto.com/dealers/car-dealers-offering-too-much-can-befuddle-shoppers#comments Public Dealers North America U.S. Dealerships Retail Wed, 18 Mar 2015 11:01:00 +0000 1243791 at http://wardsauto.com <p><strong>Google&rsquo;s</strong> <strong>Hoyne cites study of shopper fatigue.</strong></p> Haystak Digital Marketing eBay: Have Buyers, Need More Dealer Inventory http://wardsauto.com/dealers/ebay-have-buyers-need-more-dealer-inventory <div class="node-body article-body">eBay Motors’ Brian Murphy has a simple message for car dealers when it comes to posting models for sale on the e-commerce site: “If you’re going to list one, list them all. Put them up there, because we have more buyers than vehicles.”</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/dealers/ebay-have-buyers-need-more-dealer-inventory" target="_blank">read more</a></p> http://wardsauto.com/dealers/ebay-have-buyers-need-more-dealer-inventory#comments Public Dealers Sales & Marketing North America U.S. Dealerships Internet Marketing Tue, 17 Mar 2015 11:04:00 +0000 1240141 at http://wardsauto.com <p><strong>Vehicle sold every two minutes on eBay Motors.</strong></p> Getty Images Ford Deploys New Models in Battle for Russia Market http://wardsauto.com/plants-production/ford-deploys-new-models-battle-russia-market <div class="node-body article-body">Government analysts note while the automaker’s updating of its local product range is overdue, they do not expect the new Focus and Mondeo to significantly increase sales in the short or middle term.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/plants-production/ford-deploys-new-models-battle-russia-market" target="_blank">read more</a></p> http://wardsauto.com/plants-production/ford-deploys-new-models-battle-russia-market#comments Premium Auto Makers Plants & Production Politics Dealers Sales & Marketing Europe Russia Ford Retail Capacity Utilization Production Sales Results Trade Vehicle Assembly Tue, 17 Mar 2015 10:22:00 +0000 1243211 at http://wardsauto.com <p><strong>&rsquo;15 Focus output could run 85% below capacity at plant near St. Petersburg.</strong></p> Online Presence Extends Dealers’ Reach, Survey Shows http://wardsauto.com/dealers/online-presence-extends-dealers-reach-survey-shows <div class="node-body article-body">The survey revealed just 24% of desktop users, 18% of tablet searchers and 36% of smartphone users say they are most likely to search between 9 a.m. and 6 p.m. when dealers’ doors typically are open.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/dealers/online-presence-extends-dealers-reach-survey-shows" target="_blank">read more</a></p> http://wardsauto.com/dealers/online-presence-extends-dealers-reach-survey-shows#comments Premium Dealers Sales & Marketing Europe United Kingdom Dealerships Internet Marketing Viral Marketing Mon, 16 Mar 2015 10:13:00 +0000 1242551 at http://wardsauto.com <p><strong>Study calls websites new &ldquo;night watchmen&rdquo; for dealerships.</strong></p> It’s Mainly a Man’s World at Auto Dealerships http://wardsauto.com/finance-insurance-resource-center/it-s-mainly-man-s-world-auto-dealerships <div class="field-byline"> Jim Leman </div> <div class="node-body article-body">Women tend to do well in the F&I office but relatively few of them work there. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/finance-insurance-resource-center/it-s-mainly-man-s-world-auto-dealerships" target="_blank">read more</a></p> http://wardsauto.com/finance-insurance-resource-center/it-s-mainly-man-s-world-auto-dealerships#comments Public Dealers Finance & Insurance Resource Center North America U.S. Dealerships Retail Mon, 16 Mar 2015 08:45:00 +0000 1241091 at http://wardsauto.com <p><strong>Women tend to do well in the F&amp;I office but relatively few of them work there</strong>. &nbsp;&nbsp;</p>