Marketers must understand customers as the individuals they are by leveraging available data, delivering relevant messages and interactions, and adding value to engage them and drive them to convert....More
The nation's fourth-largest bank is adding to its 56 branches devoted to car and dealer financing as it seeks to expand its auto-lending business while more closely scrutinizing loan applicants....More
Unlike other automakers that have scaled back or even halted production to reduce inventories of unsold vehicles, BMW is moving to expand its current network of 65 dealerships in 41 Russian cities....More
We call out vehicles with problematic fit-and-finish, materials, ergonomics or unfortunate design choices. Each of these items resulted in points deducted as WardsAuto editors selected the 2016 Wards 10 Best Interiors.