Sales & Marketing http://wardsauto.com/taxonomy/term/53472/more en Nissan’s ‘Be My Guest’ Top Ad http://wardsauto.com/industry/nissan-s-be-my-guest-top-ad <div class="field-byline"> WardsAuto Staff </div> <div class="node-body article-body">The Japanese automaker also led the way on spending during the week, accounting for 15.3% of the $123 million in automotive advertising.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry/nissan-s-be-my-guest-top-ad" target="_blank">read more</a></p> http://wardsauto.com/industry/nissan-s-be-my-guest-top-ad#comments Public Auto Makers Sales & Marketing North America Industry U.S. Miscellaneous Advertising Wed, 25 Nov 2015 11:03:00 +0000 1409611 at http://wardsauto.com <p class="NormalNoSpace"><b>Murano ad secured a 39.7% share of voice.</b><o:p></o:p></p> Toyota Aims to Knock CR-V Off Perch With Refreshed RAV4 http://wardsauto.com/industry/toyota-aims-knock-cr-v-perch-refreshed-rav4 <div class="node-body article-body">The No.1 Japanese automaker has its sights set on selling 400,000 RAV4s in the U.S. in a couple of years, which would topple current volume of the rival Honda CUV.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry/toyota-aims-knock-cr-v-perch-refreshed-rav4" target="_blank">read more</a></p> http://wardsauto.com/industry/toyota-aims-knock-cr-v-perch-refreshed-rav4#comments Public Auto Makers Management & Strategy Plants & Production Sales & Marketing North America Industry U.S. Data & Insights Miscellaneous Management & Strategy Sales & Marketing Capacity Utilization Wed, 25 Nov 2015 10:04:00 +0000 1408591 at http://wardsauto.com <p><strong>&#39;16 Toyota RAV4 Hybrid.</strong></p> Forecast: U.S. Light Vehicle Sales on Track for Record Year http://wardsauto.com/forecasts/forecast-us-light-vehicle-sales-track-record-year <div class="node-body article-body">The forecast 18.4 million-unit SAAR in November would lead to the first 3-month streak of 18 million-plus results.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/forecasts/forecast-us-light-vehicle-sales-track-record-year" target="_blank">read more</a></p> http://wardsauto.com/forecasts/forecast-us-light-vehicle-sales-track-record-year#comments Public Data Center Auto Makers Sales & Marketing North America Analysis Industry Forecasts U.S. Data & Insights Sales Results Tue, 24 Nov 2015 18:03:00 +0000 1408741 at http://wardsauto.com Toyota Australia Links Bogus Parts to Online Dealer http://wardsauto.com/industry/toyota-australia-links-bogus-parts-online-dealer <div class="node-body article-body">Toyota says the recall involves counterfeit brake pads sold by online supplier Westend Spares between June 2013 and October 2015. The fakes were found to contain asbestos, a cancer-causing substance.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry/toyota-australia-links-bogus-parts-online-dealer" target="_blank">read more</a></p> http://wardsauto.com/industry/toyota-australia-links-bogus-parts-online-dealer#comments Public Gated Auto Makers Dealers Sales & Marketing Suppliers Asia Pacific Vehicles & Technology Analysis Industry Australia Fixed Ops Safety Technology Vehicle Architecture/Chassis Technology Technology Dealer Miscellaneous Toyota Brakes Fixed Operations Safety Vehicles in Operation Mon, 23 Nov 2015 20:15:00 +0000 1408711 at http://wardsauto.com <p><strong>Nothing like the real thing, Toyota reminds customers</strong>.</p> VW Cost Cuts May Include Soccer Sponsorships http://wardsauto.com/vw-cost-cuts-may-include-soccer-sponsorships <div class="node-body reuters_news-body">The automaker spends €11 million a year to sponsor four professional soccer teams and an ice hockey club, a drop in the bucket of what analysts say could be €35 million in costs stemming from the diesel-emissions scandal.</div><div class="og_rss_groups"></div><p><a href="http://wardsauto.com/vw-cost-cuts-may-include-soccer-sponsorships" target="_blank">read more</a></p> Public Gated Auto Makers Management & Strategy Sales & Marketing Europe Industry Germany Miscellaneous Advertising Finance Sun, 22 Nov 2015 11:23:00 +0000 1407871 at http://wardsauto.com Emissions Scandal Not Hurting Sales, VW Says http://wardsauto.com/emissions-scandal-not-hurting-sales-vw-says <div class="node-body reuters_news-body">The automaker says it "cannot confirm" a report in a German newspaper that sales have collapsed since it admitted to understating carbon-dioxide-emissions levels in some cars.</div><div class="og_rss_groups"></div><p><a href="http://wardsauto.com/emissions-scandal-not-hurting-sales-vw-says" target="_blank">read more</a></p> Public Gated Auto Makers Sales & Marketing Europe Vehicles & Technology Analysis Industry Engines Germany Technology Data & Insights Miscellaneous Emissions Engines Sales Results Sat, 21 Nov 2015 15:02:00 +0000 1407851 at http://wardsauto.com Mitsubishi Looks to Connect With Younger Buyers http://wardsauto.com/miscellaneous/mitsubishi-looks-connect-younger-buyers <div class="field-deck"> 2015 Los Angeles Auto Show </div> <div class="node-body article-body">The inclusion of Android Auto and Apple CarPlay infotainment systems in the 1.2L, 3-cyl. Mirage offers functionality “today’s young buyers are absolutely going to love,” Mitsubishi Motors North America executive Don Swearingen says.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/miscellaneous/mitsubishi-looks-connect-younger-buyers" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/mitsubishi-looks-connect-younger-buyers#comments Public Auto Makers Sales & Marketing Vehicles & Technology North America Industry HMI U.S. Technology Miscellaneous Mitsubishi Sales & Marketing 2015 Los Angeles Auto Show Information & Entertainment Fri, 20 Nov 2015 19:11:00 +0000 1407621 at http://wardsauto.com <p><strong>Diminutive Mirage big part of Mitsubishi&rsquo;s U.S. sales gains.</strong></p> Impreza Concept No Sedate Sedan for Surging Subaru http://wardsauto.com/industry/impreza-concept-no-sedate-sedan-surging-subaru <div class="field-deck"> 2015 Los Angeles Auto Show </div> <div class="node-body article-body">Spokesman Michael McHale calls the Impreza Sedan Concept the first example of a new generation of vehicles developed on a modular, less angular platform and employing the automaker’s Dynamic x Solid design language.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry/impreza-concept-no-sedate-sedan-surging-subaru" target="_blank">read more</a></p> http://wardsauto.com/industry/impreza-concept-no-sedate-sedan-surging-subaru#comments Public Auto Makers Sales & Marketing Vehicles & Technology North America Analysis Industry U.S. Technology Data & Insights Miscellaneous Subaru 2015 Los Angeles Auto Show Exterior Sales Results Vehicles & Technology Fri, 20 Nov 2015 13:22:00 +0000 1406501 at http://wardsauto.com <p><strong>Impreza Concept loses boxy look, gains boxer engine.</strong></p> Malaysia New-Vehicle Sales Climb 2.9% in October http://wardsauto.com/miscellaneous/malaysia-new-vehicle-sales-climb-29-october <div class="node-body article-body">The Malaysian Automotive Assn. expects this month’s sales volume to stay at the same level as October, as consumers seek to beat expected price increases in 2016 and automakers run aggressive promotional campaigns.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/miscellaneous/malaysia-new-vehicle-sales-climb-29-october" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/malaysia-new-vehicle-sales-climb-29-october#comments Public Gated Auto Makers Plants & Production Politics Sales & Marketing Asia Pacific Analysis Industry Malaysia Data & Insights Miscellaneous Production Sales Results Tariffs Fri, 20 Nov 2015 10:19:00 +0000 1406301 at http://wardsauto.com <p><strong>Prices going up on Attrage, other Mitsubishi models in &rsquo;</strong><strong>16.</strong></p> Bust Looming Behind China's SUV Boom http://wardsauto.com/bust-looming-behind-chinas-suv-boom <div class="node-body reuters_news-body">SUV sales soared 46% from January-October compared with year-ago while the overall market grew 1.5%, but IHS Automotive predicts the segment will grow only 11% next year.</div><div class="og_rss_groups"></div><p><a href="http://wardsauto.com/bust-looming-behind-chinas-suv-boom" target="_blank">read more</a></p> Public Gated Auto Makers Sales & Marketing Asia Pacific Analysis Industry China Data & Insights Miscellaneous Sales Results Fri, 20 Nov 2015 09:49:00 +0000 1407011 at http://wardsauto.com