Sources tell WardsAuto the Volt will receive special attention during the Olympics with a batch of new TV ads. Current commercials featuring owners talking about their fuel savings are serving as a stopgap....More
Units are trickling in to dealers, and about two-thirds of all 3,000 Chevy stores will have one vehicle when TV ads begin ahead of the annual selection show for the National Collegiate Athletic Assn. basketball tournament....More
PSA Peugeot Citroen’s 2012 priorities include cutting costs by E1 billion, successfully launching four cars in Europe and reducing debt. The auto maker also will continue expanding in China, Russia and Latin America....More
The Camry will get a further boost as the featured vehicle in two new TV ads to run during Sunday’s Super Bowl, marking the first time in three years the auto maker has advertised in the event that typically draws 110 million viewers....More
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