New-car purchase plans are strong in the Asia-Pacific, where 65% of respondents say they will buy new and 7% plan to buy used cars in the next two years. In Latin America, 47% say they will buy a new car, while 28% plan to buy used....More
With seven out of 10 auto shoppers saying they are 71% more likely to be influenced by digital ads, the rise of digital consumers and the Internet’s impact on the automotive industry is undeniable....More
The lease expirations also will arrive just weeks after the U.S. government fully divests its stake in GM, which might erase a black mark against the automaker in the eyes of consumer boycotting its products....More
A survey says of the almost 2.3 million Australians shopping for a new car over the next four years, 55.5% nominate the Internet as the single most useful source of information. Only 17.5% rely mainly on newspapers....More
“We’re going to really work hard to find ways to market Cadillac so that we drive consideration beyond what it is today. It is too low,” Global Cadillac Vice President Bob Ferguson tells WardsAuto....More
Mercedes India CEO Eberhard Kem calls 2013 “the year of the offensive,” declaring, “The overwhelming success of the A-Class inspires us to push ahead even more aggressively with our new-generation cars for India.”...More
As popular as review websites are, especially compared with dealer sites, car buyers most trust information gathered through social media when deciding what dealer to use for their next vehicle purchase....More
BMW will eschew a technical argument in touting the new diesels’ fuel efficiency. “Our brand resonates, regardless of the fuel you use, as the ultimate driving machine,” the auto maker’s chief U.S. marketer says....More
For the 23rd year in a row, top powertrain engineers from around the world gathered to celebrate the winners of the Wards 10 Best Engines competition. Trophies were awarded at a ceremony in Detroit during the North American International Auto Show.
We call out vehicles with problematic fit-and-finish, materials, ergonomics or unfortunate design choices. Each of these items resulted in points deducted as WardsAuto editors selected the 2016 Wards 10 Best Interiors.