Blacktop, or what Dodge executives call “sinister,” is a dark, sporty trim that calls to mind the Batmobile or perhaps something from James Bond’s garage. It will be shown in several Dodge models at next week’s Detroit auto show....More
The Adam can be personalized in so many ways that few will look alike. There are 12 basic body colors painted as 2-tones, with 3-tones possible with some sporty models. Many trim elements can be switched over the course of ownership....More
“People want products that are consumed publically to be more reflective of their identity, because others see them,” says a professor of marketing at the University of Michigan-Dearborn. “Cars are very much for self-expression.”...More
The Explorer Sport, powered by a 3.5L twin-turbo V-6 EcoBoost engine, also is targeting domestic competitors. Peterson says the new Explorer should take a bite out of Dodge Durango R/T and Grand Cherokee sales....More
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