Sales & Marketing http://wardsauto.com/taxonomy/term/53472/more en Forecast: LV SAAR Should Hold Steady in August http://wardsauto.com/sales-marketing/forecast-lv-saar-should-hold-steady-august <div class="node-body article-body">The latest WardsAuto forecast calls for U.S. automakers to sell 1.53 million light vehicles this month, equating to a 17.3 million-unit SAAR.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/sales-marketing/forecast-lv-saar-should-hold-steady-august" target="_blank">read more</a></p> http://wardsauto.com/sales-marketing/forecast-lv-saar-should-hold-steady-august#comments Public Gated Data Center Auto Makers Dealers Sales & Marketing North America U.S. Auto Makers Sales Results Fri, 28 Aug 2015 14:31:00 +0000 1338881 at http://wardsauto.com World Vehicle Sales Down 0.7% in July http://wardsauto.com/world/world-vehicle-sales-down-07-july <div class="node-body article-body">If the 7-month trend continues, 2015 will end with the first year-over-year decline since 2009.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/world/world-vehicle-sales-down-07-july" target="_blank">read more</a></p> http://wardsauto.com/world/world-vehicle-sales-down-07-july#comments Public Data Center World Auto Makers Sales & Marketing World Auto Makers Sales Results Monthly Fri, 28 Aug 2015 10:00:00 +0000 1338371 at http://wardsauto.com Sales Staff Protests Block Porsche Inroads in Korea http://wardsauto.com/management-strategy/sales-staff-protests-block-porsche-inroads-korea <div class="node-body article-body">Union members in natty business suits have been demonstrating outside Porsche distributor SSC’s headquarters in Seoul’s upscale Gangnam district and at the company’s other five dealerships.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/management-strategy/sales-staff-protests-block-porsche-inroads-korea" target="_blank">read more</a></p> http://wardsauto.com/management-strategy/sales-staff-protests-block-porsche-inroads-korea#comments Premium Auto Makers Management & Strategy Sales & Marketing Asia Pacific South Korea Porsche Globalization Labor & Human Resources Sales Results Unions Fri, 28 Aug 2015 09:30:00 +0000 1338361 at http://wardsauto.com <p><strong>Macan helping build momentum for Porsche in Korea.</strong></p> July Marks 26th Straight Month of Thai Sales Slide http://wardsauto.com/asia-pacific/july-marks-26th-straight-month-thai-sales-slide <div class="node-body article-body">After seven months, the Thai market was down 15.8% at 429,972 deliveries. Car sales were down 20.8% and the CV segment was off 12.2%.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/asia-pacific/july-marks-26th-straight-month-thai-sales-slide" target="_blank">read more</a></p> http://wardsauto.com/asia-pacific/july-marks-26th-straight-month-thai-sales-slide#comments Premium Auto Makers Sales & Marketing Asia Pacific Thailand Honda Isuzu Mazda Toyota Sales Results Thu, 27 Aug 2015 18:47:00 +0000 1337621 at http://wardsauto.com <p><strong>Toyota pickups make uncommon splash of black ink.</strong></p> Lexus Retains Most-Engaging Car Ad Crown http://wardsauto.com/sales-marketing/lexus-retains-most-engaging-car-ad-crown <div class="field-byline"> WardsAuto Staff </div> <div class="node-body article-body">Overall, automakers spent an estimated $84.6 million on television ads for the week, nearly $10 million more than last week, airing 231 spots over 19,000 times nationally.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/sales-marketing/lexus-retains-most-engaging-car-ad-crown" target="_blank">read more</a></p> http://wardsauto.com/sales-marketing/lexus-retains-most-engaging-car-ad-crown#comments Public Auto Makers Sales & Marketing North America U.S. Chevrolet Ford Hyundai Lexus Mazda Nissan Advertising Social Media Viral Marketing Thu, 27 Aug 2015 14:37:00 +0000 1338191 at http://wardsauto.com <p><strong>Lexus hoverboard ad beats out Mazda.</strong></p> Indian Automakers Scramble Aboard Utility Bandwagon http://wardsauto.com/management-strategy/indian-automakers-scramble-aboard-utility-bandwagon <div class="node-body article-body">Automakers plan to launch at least 33 new utility vehicles in the next 33 months. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/management-strategy/indian-automakers-scramble-aboard-utility-bandwagon" target="_blank">read more</a></p> http://wardsauto.com/management-strategy/indian-automakers-scramble-aboard-utility-bandwagon#comments Premium Auto Makers Management & Strategy Sales & Marketing Asia Pacific India Bentley Jeep Land Rover Mahindra & Mahindra Maruti Mercedes Tata Sales & Marketing Product Development Thu, 27 Aug 2015 10:45:00 +0000 1336941 at http://wardsauto.com <p><strong>Locally built Hyundai Creta based on China-specific ix25.</strong></p> Hyundai Making Foray Into High-Performance Arena http://wardsauto.com/auto-makers/hyundai-making-foray-high-performance-arena <div class="node-body article-body">Hyundai sources say the vehicle won’t go into production but was developed to show features that could wind up in future performance cars and perhaps even in production vehicles.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/auto-makers/hyundai-making-foray-high-performance-arena" target="_blank">read more</a></p> http://wardsauto.com/auto-makers/hyundai-making-foray-high-performance-arena#comments Public Auto Makers Management & Strategy 2015 Sales & Marketing Asia Pacific Europe Vehicles & Technology South Korea Germany BMW Hyundai Advertising Design Product Development Social Media Thu, 27 Aug 2015 10:15:00 +0000 1337581 at http://wardsauto.com <p><strong>N2025 concept comes to ‟life&rdquo; with placement in PlayStation video game.</strong></p> Analysts: China's Auto-Sales Slump to Depress Oil Prices http://wardsauto.com/analysts-chinas-auto-sales-slump-depress-oil-prices <div class="node-body reuters_news-body">Government efforts to reverse the sales decline in the world's biggest car market may be insufficient to spark demand or shore up falling oil prices. </div><div class="og_rss_groups"></div><p><a href="http://wardsauto.com/analysts-chinas-auto-sales-slump-depress-oil-prices" target="_blank">read more</a></p> Public Gated Auto Makers Sales & Marketing Asia Pacific China Incentives Sales Results Vehicles in Operation Thu, 27 Aug 2015 08:24:00 +0000 1337921 at http://wardsauto.com Malaysia July Sales Down From Year-Ago, Up From June http://wardsauto.com/sales-marketing/malaysia-july-sales-down-year-ago-june <div class="node-body article-body">In line with falling sales, Malaysian production eased fractionally to 40,655 units in July from a year-earlier 41,012.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/sales-marketing/malaysia-july-sales-down-year-ago-june" target="_blank">read more</a></p> http://wardsauto.com/sales-marketing/malaysia-july-sales-down-year-ago-june#comments Premium Auto Makers Plants & Production Sales & Marketing Asia Pacific Malaysia Auto Makers Production Sales Results Wed, 26 Aug 2015 18:06:00 +0000 1337631 at http://wardsauto.com <p><strong>Perodua Axia&nbsp;knocks Myvi stablemate out of top sales spot.</strong></p> Ford Fights Russia Slump on Product, Price Fronts http://wardsauto.com/auto-makers/ford-fights-russia-slump-product-price-fronts <div class="node-body article-body">The automaker is cutting prices and expanding its product range in an effort to pull out of a tailspin that saw July sales drop 21.3% from like-2014 and 52% for the year’s first seven months, according to WardsAuto data.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/auto-makers/ford-fights-russia-slump-product-price-fronts" target="_blank">read more</a></p> http://wardsauto.com/auto-makers/ford-fights-russia-slump-product-price-fronts#comments Public Gated Auto Makers Management & Strategy Plants & Production Sales & Marketing Europe Russia Ford Engine Labor & Human Resources Local Content Restructuring Sales Results Vehicle Assembly Wed, 26 Aug 2015 09:55:00 +0000 1336211 at http://wardsauto.com <p><strong>Fiesta priced below Ford&rsquo;s Russian best-seller Focus.</strong></p>