Honda http://wardsauto.com/taxonomy/term/53606/more en Honda Makes Bold Move But Will It Stick? http://wardsauto.com/blog/honda-makes-bold-move-will-it-stick <div class="node-body blog-body">Honda puts a designer in charge of its Acura brand, but recent history shows similar moves at other automakers haven't been long-lived.</div> <div class="og_rss_groups"><ul class="links"><li class="og_links first last"><a href="/blog/final-inspection">Final Inspection</a></li> </ul></div><p><a href="http://wardsauto.com/blog/honda-makes-bold-move-will-it-stick" target="_blank">read more</a></p> http://wardsauto.com/blog/honda-makes-bold-move-will-it-stick#comments Auto Makers Management & Strategy North America U.S. Acura Labor & Human Resources Final Inspection Thu, 30 Jul 2015 12:13:00 +0000 1322601 at http://wardsauto.com Acura Works to Enhance Customer Experience http://wardsauto.com/dealers/acura-works-enhance-customer-experience <div class="node-body article-body">An automaker that prides itself on its R&D wants to improve things at the other end of the spectrum: the dealership.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/dealers/acura-works-enhance-customer-experience" target="_blank">read more</a></p> http://wardsauto.com/dealers/acura-works-enhance-customer-experience#comments Public Auto Makers Dealers North America U.S. Acura Dealerships Retail Fixed Operations Internet Marketing Thu, 30 Jul 2015 11:24:00 +0000 1322541 at http://wardsauto.com <p><strong>Acura pilot program wants dealers to provide A-1 sales and service.</strong></p> Honda’s Pilot Ad Tops Week’s Elite List http://wardsauto.com/auto-makers/honda-s-pilot-ad-tops-week-s-elite-list <div class="field-byline"> WardsAuto Staff </div> <div class="node-body article-body">Some 1.4 million viewed the automaker’s “Incredible Pilot” ad online last week, a whopping 1.1 million more than the next closest ad – also from Honda.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/auto-makers/honda-s-pilot-ad-tops-week-s-elite-list" target="_blank">read more</a></p> http://wardsauto.com/auto-makers/honda-s-pilot-ad-tops-week-s-elite-list#comments Public Auto Makers Sales & Marketing North America U.S. Honda Advertising Thu, 30 Jul 2015 10:19:00 +0000 1322661 at http://wardsauto.com <p class="NormalNoSpace"><b>Honda accounted for 8.5% of automotive ad spend last week, trailing only Toyota.</b><o:p></o:p></p> New Honda Gets 4 of 5 Stars in SE Asia Safety Tests http://wardsauto.com/asia-pacific/new-honda-gets-4-5-stars-se-asia-safety-tests <div class="node-body article-body">Another variant of the HR-V achieved a maximum 5-star rating due to the fitment of a seatbelt reminder for the front passenger, a prerequisite for five stars in the region’s safety-testing program.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/asia-pacific/new-honda-gets-4-5-stars-se-asia-safety-tests" target="_blank">read more</a></p> http://wardsauto.com/asia-pacific/new-honda-gets-4-5-stars-se-asia-safety-tests#comments Public Auto Makers Asia Pacific Vehicles & Technology Asia Pacific - Regional Honda Association of Southeast Asian Nations (ASEAN) Safety Seatbelts Wed, 22 Jul 2015 09:09:00 +0000 1315141 at http://wardsauto.com <p><strong>Lack of seatbelt reminders costs HR-V top safety rating.</strong></p> Mcity Sets Stage for Self-Driving at Willow Run? http://wardsauto.com/auto-makers/mcity-sets-stage-self-driving-willow-run <div class="node-body article-body">Ann Arbor’s Mcity test track includes four traffic lights, an underpass, metal bridge deck, gravel roadways and parking spaces that are angled, perpendicular and parallel. Efforts are under way to open a similar but larger facility nearby in Ypsilanti.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/auto-makers/mcity-sets-stage-self-driving-willow-run" target="_blank">read more</a></p> http://wardsauto.com/auto-makers/mcity-sets-stage-self-driving-willow-run#comments Public Auto Makers Politics Suppliers Vehicles & Technology North America North America - Regional U.S. Autoliv Bosch Delphi Denso Faurecia Ford General Motors Honda Nissan Toyota TRW ZF Automatic Braking Autonomous Vehicles Cameras Pedestrian Protection Product Development Radar Safety Tue, 21 Jul 2015 11:22:00 +0000 1316621 at http://wardsauto.com <p><strong>Mercedes GL test vehicle cruises past makeshift storefronts at Mcity in Ann Arbor.</strong></p> Tom Murphy Mcity Autonomous Vehicle Test Track http://wardsauto.com/auto-makers/mcity-autonomous-vehicle-test-track <div class="node-body gallery-body">Located on the University of Michigan campus in Ann Arbor, Mcity is a $10 million 32-acre (13-ha) test track with roundabouts, bike lanes, a tree canopy and 4-way intersections to simulate small-town traffic situations.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/auto-makers/mcity-autonomous-vehicle-test-track" target="_blank">read more</a></p> http://wardsauto.com/auto-makers/mcity-autonomous-vehicle-test-track#comments Public Auto Makers Politics Suppliers Vehicles & Technology North America North America - Regional U.S. Autoliv Bosch Chevrolet Delphi Denso Ford Honda Nissan Toyota TRW ZF Autonomous Vehicles Cameras Collision Avoidance Product Development Safety Tue, 21 Jul 2015 11:21:00 +0000 1316641 at http://wardsauto.com Nissan Tops Among New Ads of the Week http://wardsauto.com/sales-marketing/nissan-tops-among-new-ads-week <div class="node-body article-body">The Maxima spot featuring the Wiz Khalifa spot of the same name generated a commanding 1.3 million earned online views, making it the only ad in the group to break a million. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/sales-marketing/nissan-tops-among-new-ads-week" target="_blank">read more</a></p> http://wardsauto.com/sales-marketing/nissan-tops-among-new-ads-week#comments Public Auto Makers Sales & Marketing North America U.S. Chevrolet Honda Infiniti Nissan Toyota Advertising Thu, 16 Jul 2015 14:00:00 +0000 1314961 at http://wardsauto.com <p><strong>Infiniti&#39;s &quot;Vacation&quot; spoof places third this week.</strong></p> Japan New-Vehicle Sales Slip 11% in First-Half 2015 http://wardsauto.com/asia-pacific/japan-new-vehicle-sales-slip-11-first-half-2015 <div class="node-body article-body">All of the leading domestic brands – Toyota, Honda, Suzuki, Daihatsu and Nissan – reported declines during the period. The biggest 6-month backslide from like-2014 was by low-volume manufacturer Mitsubishi, down 27.0%.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/asia-pacific/japan-new-vehicle-sales-slip-11-first-half-2015" target="_blank">read more</a></p> http://wardsauto.com/asia-pacific/japan-new-vehicle-sales-slip-11-first-half-2015#comments Premium Auto Makers Sales & Marketing Asia Pacific Japan Daihatsu Honda Mazda Mitsubishi Nissan Toyota Sales Results Tue, 14 Jul 2015 14:00:00 +0000 1312631 at http://wardsauto.com <p><strong>Toyota Aqua riding highest on Japan sales charts.</strong></p> Report Forecasts Robust Hybrid Growth While EVs Lag http://wardsauto.com/vehicles-technology/report-forecasts-robust-hybrid-growth-while-evs-lag <div class="node-body article-body">The Roland Berger consultancy calls its 2025 forecast optimistic, meaning hybrid sales growth in the U.S. and Europe will depend on strict emissions and fuel-economy regulations and large investments in battery-recharging infrastructure.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/vehicles-technology/report-forecasts-robust-hybrid-growth-while-evs-lag" target="_blank">read more</a></p> http://wardsauto.com/vehicles-technology/report-forecasts-robust-hybrid-growth-while-evs-lag#comments Premium Limited Auto Makers Dealers Sales & Marketing Asia Pacific Europe Vehicles & Technology North America Europe - Regional China U.S. Japan South Korea Acura Honda Toyota Sales & Marketing Compressed Natural Gas (CNG) Electric Vehicles Hybrid Vehicles Li-ion Tue, 14 Jul 2015 10:30:00 +0000 1312601 at http://wardsauto.com <p><strong>Honda claims Grace Hybrid has best-in-class fuel economy in Japan.</strong></p> UAW, Detroit Three Seen Crafting Transitional Contract http://wardsauto.com/management-strategy/uaw-detroit-three-seen-crafting-transitional-contract <div class="node-body article-body">The summer’s negotiations will play out under external conditions not witnessed in decades. The companies are healthier than ever, and the UAW has the legal right to strike.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/management-strategy/uaw-detroit-three-seen-crafting-transitional-contract" target="_blank">read more</a></p> http://wardsauto.com/management-strategy/uaw-detroit-three-seen-crafting-transitional-contract#comments Public Auto Makers Management & Strategy North America U.S. Chrysler Ford General Motors Honda Toyota Labor & Human Resources United Auto Workers (UAW) Mon, 13 Jul 2015 09:30:00 +0000 1312481 at http://wardsauto.com <p><strong>UAW seeks wage restructuring for its members.</strong></p>