Internet Newsletter http://wardsauto.com/taxonomy/term/574151/more en Dealers Abundant in Cities With Best Car Prices http://wardsauto.com/internet-newsletter/dealers-abundant-cities-best-car-prices <div class="node-body article-body">New York tops the list of big cities with used-car bargains.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/dealers-abundant-cities-best-car-prices" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/dealers-abundant-cities-best-car-prices#comments Public Internet Newsletter Tue, 12 Nov 2013 12:12:00 +0000 895711 at http://wardsauto.com <p><strong>Competition factors in, Ly says.</strong></p> Dealerships Remain Sales Flashpoints http://wardsauto.com/internet-newsletter/dealerships-remain-sales-flashpoints <div class="node-body article-body">The Internet kindles shopper interest, but too much information turns off customers, says David Kain.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/dealerships-remain-sales-flashpoints" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/dealerships-remain-sales-flashpoints#comments Public Internet Newsletter Mon, 10 Dec 2012 11:18:00 +0000 678061 at http://wardsauto.com <p> <strong>Easy on info, Kain says.</strong></p> Need for Speed Can Muddle Email Messages http://wardsauto.com/internet-newsletter/need-speed-can-muddle-email-messages <div class="node-body article-body">Dealership staffers often send convoluted email responses that leave customers scratching their heads.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/need-speed-can-muddle-email-messages" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/need-speed-can-muddle-email-messages#comments Public Internet Newsletter Tue, 09 Oct 2012 10:00:00 +0000 630991 at http://wardsauto.com <p> <strong>&ldquo;Focus on message,&rdquo; Ord says.</strong></p> Modern Technology Reshaping Dealer F&I Operations http://wardsauto.com/internet-newsletter/modern-technology-reshaping-dealer-fi-operations <div class="node-body article-body">As digital dealerships expand, the finance and insurance industry looks at options to what traditionally has been in-person selling.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/modern-technology-reshaping-dealer-fi-operations" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/modern-technology-reshaping-dealer-fi-operations#comments Public Internet Newsletter Fri, 05 Oct 2012 12:20:00 +0000 631001 at http://wardsauto.com <p> <strong>Technology helps but doesn&rsquo;t sell by itself, Bond says.</strong></p> GM’s OnStar Tests App Detailing Chevy Volt Charging Costs http://wardsauto.com/internet-newsletter/gm-s-onstar-tests-app-detailing-chevy-volt-charging-costs <div class="node-body article-body">The app uses electricity rates to calculate total energy costs and what was spent to charge the Volt.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/gm-s-onstar-tests-app-detailing-chevy-volt-charging-costs" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/gm-s-onstar-tests-app-detailing-chevy-volt-charging-costs#comments Public Internet Newsletter Fri, 05 Oct 2012 12:00:00 +0000 631021 at http://wardsauto.com <p> <strong>OnStar testing new Chevy Volt app detailing car&rsquo;s energy draw.</strong></p> Well-Crafted Emails Stir Customer Interest http://wardsauto.com/internet-newsletter/well-crafted-emails-stir-customer-interest <div class="node-body article-body">Some dealerships are good at online marketing. Others still are trying to nail the basics.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/well-crafted-emails-stir-customer-interest" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/well-crafted-emails-stir-customer-interest#comments Public Internet Newsletter Thu, 04 Oct 2012 12:33:00 +0000 631011 at http://wardsauto.com <p> <strong>Adapt to customers&rsquo; preferred means of communication, Swift says.</strong></p> Firm Gets Into Car Buyers’ Heads http://wardsauto.com/internet-newsletter/firm-gets-car-buyers-heads <div class="node-body article-body">Mind genomics is touted an advanced form of predictive analytics that helps dealerships understand customers, but showroom salesmanship still plays a vital role.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/firm-gets-car-buyers-heads" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/firm-gets-car-buyers-heads#comments Public Internet Newsletter Tue, 11 Sep 2012 09:15:00 +0000 610451 at http://wardsauto.com <p> <strong>Market research firm iNovum uses &ldquo;mind genomics.&rdquo;</strong></p> Targeted Emails Match Cars to Customers http://wardsauto.com/internet-newsletter/targeted-emails-match-cars-customers <div class="node-body article-body">Customer-relationship management software allows dealerships to systematically and specifically market new and used cars to people who are most interested in them.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/targeted-emails-match-cars-customers" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/targeted-emails-match-cars-customers#comments Public Internet Newsletter Mon, 10 Sep 2012 13:31:00 +0000 609751 at http://wardsauto.com <p> <strong>Default email responses copouts, Hampton says.</strong></p> New OnStar Chief Taking GM Vehicles Wireless http://wardsauto.com/internet-newsletter/new-onstar-chief-taking-gm-vehicles-wireless <div class="node-body article-body">The goal is to throw today’s vehicle a lifeline and connect it with the myriad mobile information and entertainment feeds now available, says Mary Chan.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/new-onstar-chief-taking-gm-vehicles-wireless" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/new-onstar-chief-taking-gm-vehicles-wireless#comments Public Internet Newsletter Fri, 07 Sep 2012 09:15:00 +0000 609721 at http://wardsauto.com <p> <strong>Chan formerly employed at Dell, Alcatel-Lucent, Lucent Technologies and AT&amp;T.</strong></p> Vehicle Connectivity Extending to Ambient Lighting http://wardsauto.com/internet-newsletter/vehicle-connectivity-extending-ambient-lighting <div class="node-body article-body">Ambient lighting will be discussed as a lure for young vehicle buyers at this week’s MBS automotive conference in northern Michigan.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/internet-newsletter/vehicle-connectivity-extending-ambient-lighting" target="_blank">read more</a></p> http://wardsauto.com/internet-newsletter/vehicle-connectivity-extending-ambient-lighting#comments Public Internet Newsletter Wed, 15 Aug 2012 18:20:00 +0000 586891 at http://wardsauto.com <p> <strong>Ambient lighting can be tailored for young consumers, Ralf Meyer-Wendt says.</strong></p>