Industry Voices http://wardsauto.com/taxonomy/term/599491/more en Seasonal Sales Events Spark Consumer Urgency http://wardsauto.com/industry-voices/seasonal-sales-events-spark-consumer-urgency <div class="field-byline"> Amit Nigam </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">The feeding frenzy spurred by this surge in consumerism creates competition for attention that increases cost and creates margin compression that cuts directly into return on investment.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/seasonal-sales-events-spark-consumer-urgency" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/seasonal-sales-events-spark-consumer-urgency#comments Public Industry Voices Dealers Sales & Marketing North America U.S. Auto Makers Dealerships Advertising Mon, 22 Dec 2014 13:48:00 +0000 1187601 at http://wardsauto.com Kia, Nissan React to Slump in Electric Vehicle Sales http://wardsauto.com/industry-voices/kia-nissan-react-slump-electric-vehicle-sales <div class="field-byline"> Sean Muller </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Could more advertising be the answer to sluggish EV demand?</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/kia-nissan-react-slump-electric-vehicle-sales" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/kia-nissan-react-slump-electric-vehicle-sales#comments Public Industry Voices Auto Makers Dealers Sales & Marketing North America U.S. Auto Makers Advertising Electric Vehicles Fri, 19 Dec 2014 13:15:00 +0000 1184691 at http://wardsauto.com Fine Art of Prospecting Builds Relationships, Increases Sales http://wardsauto.com/industry-voices/fine-art-prospecting-builds-relationships-increases-sales <div class="field-byline"> Richard Libin </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">People would rather do business with those they know and trust.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/fine-art-prospecting-builds-relationships-increases-sales" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/fine-art-prospecting-builds-relationships-increases-sales#comments Public Industry Voices Dealers North America U.S. Retail Sales & Marketing Fri, 12 Dec 2014 13:01:00 +0000 1177681 at http://wardsauto.com Most Common Startup Mistakes for Auto Dealers http://wardsauto.com/industry-voices/most-common-startup-mistakes-auto-dealers <div class="field-byline"> Todd Bryant </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">While the enthusiasm and energy are abundant in the first months of setting up a new business, the challenges are plentiful too.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/most-common-startup-mistakes-auto-dealers" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/most-common-startup-mistakes-auto-dealers#comments Public Industry Voices Management & Strategy Dealers North America U.S. Dealerships Dealership Management Finance Wed, 10 Dec 2014 13:11:00 +0000 1175391 at http://wardsauto.com Sell Smarter, Not Harder http://wardsauto.com/industry-voices/sell-smarter-not-harder <div class="field-byline"> Dan Smith </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Big-data sources help dealers understand customers. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/sell-smarter-not-harder" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/sell-smarter-not-harder#comments Public Industry Voices Dealers North America U.S. Dealerships Information Technology Tue, 25 Nov 2014 13:19:00 +0000 1164841 at http://wardsauto.com Don’t Panic at Prospects of Flat Fees http://wardsauto.com/industry-voices/don-t-panic-prospects-flat-fees <div class="field-byline"> John Stephens </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Dealership finance and insurance staffers should advise more and pitch less.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/don-t-panic-prospects-flat-fees" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/don-t-panic-prospects-flat-fees#comments Public Industry Voices Dealers By Region Finance & Insurance U.S. Dealerships Mon, 24 Nov 2014 13:04:00 +0000 1162051 at http://wardsauto.com Surety Bond Claims: Why Consumers File, What Auto Dealers Can Do http://wardsauto.com/industry-voices/surety-bond-claims-why-consumers-file-what-auto-dealers-can-do <div class="field-byline"> Vic Lance </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">To avoid future confusion or bad scenarios, here are some tips dealers should keep in mind.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/surety-bond-claims-why-consumers-file-what-auto-dealers-can-do" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/surety-bond-claims-why-consumers-file-what-auto-dealers-can-do#comments Public Industry Voices Management & Strategy Dealers U.S. Dealerships Management & Strategy Wed, 19 Nov 2014 11:45:00 +0000 1159501 at http://wardsauto.com New Small Pickups: More Than Just Fuel-Economy Play http://wardsauto.com/industry-voices/new-small-pickups-more-just-fuel-economy-play <div class="field-byline"> Warren P. Browne </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">How come we are not getting back to levels of the previous LV sales peak in 2006? The best answer to that question is the underperformance of pickups, especially the untapped potential of small pickups.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/new-small-pickups-more-just-fuel-economy-play" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/new-small-pickups-more-just-fuel-economy-play#comments Public Industry Voices Auto Makers Sales & Marketing North America U.S. Auto Makers Sales & Marketing Mon, 17 Nov 2014 12:27:00 +0000 1159721 at http://wardsauto.com Top Three Misconceptions About Website Design http://wardsauto.com/industry-voices/top-three-misconceptions-about-website-design <div class="field-byline"> Bob George </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">The terms “responsive” and “adaptive” have been used so loosely, their definitions have become confused. </div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/top-three-misconceptions-about-website-design" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/top-three-misconceptions-about-website-design#comments Public Industry Voices Dealers North America Information Technology Internet Marketing Fri, 14 Nov 2014 13:13:00 +0000 1147081 at http://wardsauto.com Nissan’s Martin on Going Miles and Miles and How They Got That Look http://wardsauto.com/industry-voices/nissan-s-martin-going-miles-and-miles-and-how-they-got-look <div class="field-deck"> Inside View </div> <div class="node-body article-body">The Japanese automaker’s North American manufacturing chief discusses lessons learned in his stints overseas and shaking down the new Murano.</div> <div class="og_rss_groups"></div><p><a href="http://wardsauto.com/industry-voices/nissan-s-martin-going-miles-and-miles-and-how-they-got-look" target="_blank">read more</a></p> http://wardsauto.com/industry-voices/nissan-s-martin-going-miles-and-miles-and-how-they-got-look#comments Public Industry Voices Auto Makers Management & Strategy Plants & Production Vehicles & Technology North America North America - Regional Nissan Plants & Production Future Products Product Development Canton John Martin Maxima Mexico MS Murano Nissan Smyrna Titan TN Thu, 13 Nov 2014 15:08:00 +0000 1156351 at http://wardsauto.com <p><strong>&#39;15 Murano&#39;s opal-look trim on door panels, console.</strong></p>