Industry Voices http://wardsauto.com/taxonomy/term/599491/more en How Dealers Can Cope With Disasters http://wardsauto.com/ideaxchange/how-dealers-can-cope-disasters <div class="field-byline"> Clint Fransen </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Dealers who have been through disasters say the worst thing to do is to underestimate the damage that can occur. </div> <p><a href="http://wardsauto.com/ideaxchange/how-dealers-can-cope-disasters" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/how-dealers-can-cope-disasters#comments Public Industry Voices Dealers North America Retail U.S. Dealer IdeaXChange Miscellaneous Dealerships Retail Fri, 20 Nov 2015 12:49:00 +0000 1392371 at http://wardsauto.com How Surety Bond Claims Can Destroy Your Auto Dealership http://wardsauto.com/ideaxchange/how-surety-bond-claims-can-destroy-your-auto-dealership <div class="field-byline"> Eric Halsey </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">When a claim goes through, the repercussions are serious.</div> <p><a href="http://wardsauto.com/ideaxchange/how-surety-bond-claims-can-destroy-your-auto-dealership" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/how-surety-bond-claims-can-destroy-your-auto-dealership#comments Public Industry Voices Management & Strategy Dealers North America Industry U.S. Dealer IdeaXChange Miscellaneous Dealerships Dealership Management Wed, 18 Nov 2015 11:33:00 +0000 1399871 at http://wardsauto.com Cuban-American Dealer Success Story http://wardsauto.com/dealer/cuban-american-dealer-success-story <div class="field-byline"> Lillie Guyer </div> <div class="field-deck"> <font color="800517">INSIDE VIEW</font> </div> <div class="node-body article-body">Mario Murgado, a Cuban immigrant who became a megadealer, in his own words shares his business philosophy.</div> <p><a href="http://wardsauto.com/dealer/cuban-american-dealer-success-story" target="_blank">read more</a></p> http://wardsauto.com/dealer/cuban-american-dealer-success-story#comments Public Industry Voices Dealers Retail U.S. Dealer IdeaXChange Dealerships Retail Mon, 16 Nov 2015 12:33:00 +0000 1392341 at http://wardsauto.com <p><strong>Mario Murgado</strong></p> Auto Dealer Bond Renewal: Avoid These Mistakes and Do It Right http://wardsauto.com/ideaxchange/auto-dealer-bond-renewal-avoid-these-mistakes-and-do-it-right <div class="field-byline"> Vic Lance </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Dealers who wait too late to renew or don’t have their finances in order may have to pay higher bond rates.</div> <p><a href="http://wardsauto.com/ideaxchange/auto-dealer-bond-renewal-avoid-these-mistakes-and-do-it-right" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/auto-dealer-bond-renewal-avoid-these-mistakes-and-do-it-right#comments Public Industry Voices Management & Strategy Dealers North America Industry U.S. Dealer IdeaXChange Miscellaneous Dealerships Dealership Management Fri, 13 Nov 2015 12:33:00 +0000 1396991 at http://wardsauto.com The New Connected Car http://wardsauto.com/ideaxchange/new-connected-car <div class="field-byline"> Aashish Dalal </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">The interaction between technology and driver has to be frictionless, maximizing safety, while also assisting driving. The interface has to be carefully thought through and tested in order for car manufacturers to get it just right.</div> <p><a href="http://wardsauto.com/ideaxchange/new-connected-car" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/new-connected-car#comments Public Industry Voices Auto Makers Suppliers Vehicles & Technology North America Industry HMI U.S. Technology IdeaXChange Miscellaneous Auto Makers Suppliers Internet Tue, 10 Nov 2015 12:22:00 +0000 1393741 at http://wardsauto.com Prepare for Successful 2016 by Implementing Proven SEO Tactics Now http://wardsauto.com/ideaxchange/prepare-successful-2016-implementing-proven-seo-tactics-now <div class="field-byline"> Peter Bruhn </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">One of the website basics is to write unique content that explains who you are, what makes you special or different, what products and services you sell and anything else that makes you stand out from the competition.</div> <p><a href="http://wardsauto.com/ideaxchange/prepare-successful-2016-implementing-proven-seo-tactics-now" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/prepare-successful-2016-implementing-proven-seo-tactics-now#comments Public Industry Voices Dealers Sales & Marketing Digital Marketing Industry U.S. Dealer IdeaXChange Dealerships Internet Marketing Mon, 09 Nov 2015 12:33:00 +0000 1384411 at http://wardsauto.com Wharton MBAs Aim to Revolutionize Auto Retailing http://wardsauto.com/ideaxchange/wharton-mbas-aim-revolutionize-auto-retailing <div class="field-byline"> John Possumato </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Dealers rarely use geo-targeting and geo-fencing marketing. That may change soon.</div> <p><a href="http://wardsauto.com/ideaxchange/wharton-mbas-aim-revolutionize-auto-retailing" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/wharton-mbas-aim-revolutionize-auto-retailing#comments Public Industry Voices Dealers North America Digital Marketing U.S. Dealer IdeaXChange Miscellaneous Dealerships Information Technology Internet Marketing Fri, 06 Nov 2015 12:44:00 +0000 1387371 at http://wardsauto.com Embracing Diversity Can Turn Automakers Into Mobility Leaders http://wardsauto.com/ideaxchange/embracing-diversity-can-turn-automakers-mobility-leaders <div class="field-byline"> Juncal Garrido </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">The distinctive profile of the automotive executive may well be a factor in the industry’s success to date. Yet there are elements in this profile that may hinder – rather than enable – fundamental transformation. Today’s “car guys” need to evolve.</div> <p><a href="http://wardsauto.com/ideaxchange/embracing-diversity-can-turn-automakers-mobility-leaders" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/embracing-diversity-can-turn-automakers-mobility-leaders#comments Public Industry Voices Auto Makers Management & Strategy Europe Vehicles & Technology North America Europe - Regional Industry HMI U.S. Technology IdeaXChange Miscellaneous Auto Makers Human Machine Interfaces (HMI) Labor & Human Resources Wed, 04 Nov 2015 12:24:00 +0000 1388921 at http://wardsauto.com Major Hang Up Hurts Car Dealerships http://wardsauto.com/ideaxchange/major-hang-hurts-car-dealerships <div class="field-byline"> Keith Shetterly </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Poorly answered or unanswered phone calls send customers to the competition. </div> <p><a href="http://wardsauto.com/ideaxchange/major-hang-hurts-car-dealerships" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/major-hang-hurts-car-dealerships#comments Public Industry Voices Dealers North America Fixed Ops U.S. Dealer IdeaXChange Miscellaneous Dealerships Fixed Operations Fri, 23 Oct 2015 10:37:00 +0000 1372891 at http://wardsauto.com Car Dealers Detect Signs of Life in Dormant Sales Leads http://wardsauto.com/ideaxchange/car-dealers-detect-signs-life-dormant-sales-leads <div class="field-byline"> Dan Smith </div> <div class="field-deck"> <font color="800517">INDUSTRY VOICES</font> </div> <div class="node-body article-body">Marketers call it the Lazarus Effect when a dead lead is resurrected. </div> <p><a href="http://wardsauto.com/ideaxchange/car-dealers-detect-signs-life-dormant-sales-leads" target="_blank">read more</a></p> http://wardsauto.com/ideaxchange/car-dealers-detect-signs-life-dormant-sales-leads#comments Public Industry Voices Dealers North America Digital Marketing U.S. Dealer IdeaXChange Miscellaneous Dealerships Information Technology Internet Marketing Wed, 21 Oct 2015 10:48:00 +0000 1372921 at http://wardsauto.com <p><strong>Dan Smith</strong></p>