White Papers http://wardsauto.com/taxonomy/term/72811/more en MES is Key to Evolving Auto Industry http://wardsauto.com/miscellaneous/mes-key-evolving-auto-industry <div class="node-body article-body"><p>&ldquo;It&rsquo;s like the difference between the Flintstones<br /> and the Jetsons.&rdquo;<br /> <br /> If you have watched the two children&rsquo;s<br /> cartoons, you know that the Flintstones are a<br /> bunch of cavemen who push boulders around.<br /> George Jetson, on the other hand, zooms<br /> to work in his flying space car and then<br /> sits at his desk repeatedly pushing a single<br /> button or, on occasion, a series of buttons on<br /> a computer named RUDI (short for Referential<br /> Universal Digital Indexer.)<br /> </p></div> <p><a href="http://wardsauto.com/miscellaneous/mes-key-evolving-auto-industry" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/mes-key-evolving-auto-industry#comments Public White Papers Miscellaneous Fri, 04 Sep 2015 18:49:00 +0000 1343151 at http://wardsauto.com Using Buyer Detection to Move More Metal http://wardsauto.com/miscellaneous/using-buyer-detection-move-more-metal <div class="node-body article-body">Learn how buyer detection arms your sales team with the information they need to focus their efforts on customers deepest into the buying process, tailor their sales approach, and close more deals. Move more metal: Buyer detection delivers a 447% conversion rate increase over existing approaches Intercept customers before defection: Dealers actively using detection see an increase in competitive conversion rates of 270% Convert prospects to owners: 41% of customers identified through buyer detection that purchased had not bought at the dealership before </div> <p><a href="http://wardsauto.com/miscellaneous/using-buyer-detection-move-more-metal" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/using-buyer-detection-move-more-metal#comments Public White Papers Miscellaneous Wed, 24 Jun 2015 20:22:00 +0000 1304051 at http://wardsauto.com How Using Big Data Smartly Can Increase Profit per Customer http://wardsauto.com/miscellaneous/how-using-big-data-smartly-can-increase-profit-customer <div class="node-body article-body">When Steve Jobs introduced the iPhone in 2007, it put a world of information in the palm of our hands</div> <p><a href="http://wardsauto.com/miscellaneous/how-using-big-data-smartly-can-increase-profit-customer" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/how-using-big-data-smartly-can-increase-profit-customer#comments Premium White Papers Miscellaneous Wed, 12 Nov 2014 15:59:00 +0000 1158131 at http://wardsauto.com In the New “Golden Age” for Automotive, Where Are the New Frontiers for Dealership Profits? http://wardsauto.com/miscellaneous/new-golden-age-automotive-where-are-new-frontiers-dealership-profits <div class="node-body article-body">When industry trends are combined with added pressure from the changing habits of automotive shoppers, the influences of Gen Y</div> <p><a href="http://wardsauto.com/miscellaneous/new-golden-age-automotive-where-are-new-frontiers-dealership-profits" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/new-golden-age-automotive-where-are-new-frontiers-dealership-profits#comments Premium White Papers Miscellaneous Wed, 12 Nov 2014 15:59:00 +0000 1158141 at http://wardsauto.com Inviting Data Hackers to Lunch Without Knowing It… and Getting Stuck With the Tab http://wardsauto.com/miscellaneous/inviting-data-hackers-lunch-without-knowing-it-and-getting-stuck-tab <div class="node-body article-body">In today's competitive automotive retailing environment – an environment in which dealers are no longer compared simply to other dealers, but also to other retailers</div> <p><a href="http://wardsauto.com/miscellaneous/inviting-data-hackers-lunch-without-knowing-it-and-getting-stuck-tab" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/inviting-data-hackers-lunch-without-knowing-it-and-getting-stuck-tab#comments Premium White Papers Miscellaneous Wed, 12 Nov 2014 15:59:00 +0000 1158151 at http://wardsauto.com Time To Market: The Need for Speed in the Automotive Industry http://wardsauto.com/miscellaneous/time-market-need-speed-automotive-industry <div class="node-body article-body">Bringing new vehicles to market has never been more challenging. Not only are new vehicles more complex than ever before, but supply chains are stretched, consumers are more demanding and even small delays can costs millions of dollars per model.</div> <p><a href="http://wardsauto.com/miscellaneous/time-market-need-speed-automotive-industry" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/time-market-need-speed-automotive-industry#comments White Papers Miscellaneous Tue, 04 Feb 2014 19:51:00 +0000 946491 at http://wardsauto.com Supply Chain Management: What You Don't See Can Hurt You http://wardsauto.com/miscellaneous/supply-chain-management-what-you-dont-see-can-hurt-you <div class="node-body article-body">This white paper examines how to mitigate risks of potential supply chain disruptions. It discusses five out-of-the-ordinary scenarios and what can be done to prepare for them when possible or mitigate their effects after the event. Furthermore, how supply-chain logistics heavyweight UPS can help companies Anticipate, Flex, Compete and Sustain in today’s competitive marketplace. </div> <p><a href="http://wardsauto.com/miscellaneous/supply-chain-management-what-you-dont-see-can-hurt-you" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/supply-chain-management-what-you-dont-see-can-hurt-you#comments Public White Papers Miscellaneous Wed, 11 Dec 2013 21:05:00 +0000 912771 at http://wardsauto.com Is Your Dealership “The One”? Connecting in a Relationship Economy http://wardsauto.com/miscellaneous/your-dealership-one-connecting-relationship-economy <div class="node-body article-body">This whitepaper explains the importance of social media as a tool to build business relationships and the advantages it offers dealers</div> <p><a href="http://wardsauto.com/miscellaneous/your-dealership-one-connecting-relationship-economy" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/your-dealership-one-connecting-relationship-economy#comments Public White Papers Miscellaneous Mon, 14 Oct 2013 20:05:00 +0000 864691 at http://wardsauto.com Social Media for Automotive Dealers: A Look at How Social Media Empowers Dealers Through Increased Exposure and Interaction With Consumers http://wardsauto.com/miscellaneous/social-media-automotive-dealers-look-how-social-media-empowers-dealers-through-increased-exposure-an <div class="node-body article-body">This whitepaper offers a closer look at how social media gives automotive retailers more power to connect with consumers </div> <p><a href="http://wardsauto.com/miscellaneous/social-media-automotive-dealers-look-how-social-media-empowers-dealers-through-increased-exposure-an" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/social-media-automotive-dealers-look-how-social-media-empowers-dealers-through-increased-exposure-an#comments Public White Papers Miscellaneous Mon, 14 Oct 2013 20:02:00 +0000 864681 at http://wardsauto.com Traditional Advertising, Please Meet the Digital World: How Traditional Advertising is in Partnership with Digital, Not Fighting Against It http://wardsauto.com/miscellaneous/traditional-advertising-please-meet-digital-world-how-traditional-advertising-partnership-digital-no <div class="node-body article-body">This whitepaper covers topics such as "More Media, One Message" and "Making a Holistic Approach a Reality" </div> <p><a href="http://wardsauto.com/miscellaneous/traditional-advertising-please-meet-digital-world-how-traditional-advertising-partnership-digital-no" target="_blank">read more</a></p> http://wardsauto.com/miscellaneous/traditional-advertising-please-meet-digital-world-how-traditional-advertising-partnership-digital-no#comments Premium White Papers Miscellaneous Mon, 14 Oct 2013 19:57:00 +0000 864671 at http://wardsauto.com