UPDATE 1-Panasonic aims to double European appliance sales

Newswire

By Reed Stevenson and Harro ten Wolde AMSTERDAM, Feb 24 (Reuters) - Panasonic Corp is making a major push to sell its home appliances in Europe, it said on Tuesday, betting that energy-efficient washing machines and refrigerators can pry open consumers' wallets. Panasonic, well-established as a "white goods" maker in Asia, is hoping environmentally-conscious European consumers will pay a premium for low water and energy consumption, helping it reach a goal of doubling sales in Europe to ...

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