You are right, Pilota, it is a risk. But one worth taking. As Jon Schulz said, 20 years ago, this type of kidding around would be unthinkable.
Good stuff Darin.
Phil's prediction nailed it. It will be interesting to see what happens next in the dealership acquisition world. First, it was dealerships being acquired to create megadealerships. Now, it's...
If geographic location of doing business is so important for a luxury brand, shouldn't BMW and Mercedes-Benz move from conservative southern Germany to the bright lights of Berlin?
A reader sent me this email:
My wife is allergic to perfumes.
How does Lincoln expect me to get her into an MKC if “Essence of Lincoln” runs her out of the showroom ?