Dealer Solutions to Combat Car Theft, Ease Consumer Concerns
Shifting consumer fears about car theft drive new dealer CSI and PVR opportunities.
July 14, 2021
Vehicle theft in the United States jumped dramatically after several years of decline – up 9.2% in 2020 over 2019 to 873,080 auto thefts, according to FBI statistics. That's both a huge concern for consumers as well as a big opportunity for dealers.
As the provider of dealer lot management & consumer vehicle theft recovery solutions, RecovR wanted to learn how consumers feel about vehicle theft and what they want in a theft recovery solution. Our national survey showed both bad news and good news.
• Consumers are increasingly worried about vehicle theft.
• They are highly receptive to recovery solutions but…
• They’re not very aware of such solutions.
• They’re willing to pay a relatively high price for the right solution.
• Dealers who sell the right solution stand to increase both CSI and PVR
Learn more about consumer attitudes, willingness to pay and RecovR in this easy-to-read eBook!
Sponsored by
Group 23_0
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