The Dealer 5 | April 24, 2015

2.

DealerRater's CEO tells how to get good online reviews and how to get bad ones. He also talks about the quirkiness of some dealership reviews. Read theWardsAutoQ&A.

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The auto accessories industry is $40 billion and dealers represent less than 5%. Could accessories be the new profit center for dealerships? It is one new frontier that may hold the most profit potential dealers have seen since adding the F&I department 40 years ago.   

Read the whitepaper.

3.

It was like a diesel love-in. Panelists agreed diesel engines are durable, reliable and fuel efficient. So why is their U.S. market share only 2.7%?   

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F & I Resource Center sponsored by Ally Auto. Valuable content to help you boost profits in this all-important division of your business.

Visit the Resource Center.

4.

It’d be scary if the results were the other way around. A study says car consumers are more interested in safety technology than infotainment. And when it comes to tech stuff in vehicles, guess which generation buys the most. 

5.

When boxer Floyd Mayweather Jr. wants to buy a car at 2 a.m., a Las Vegas dealership turns on the lights. It has scored knock outs over the years by selling him more than 100 vehicles, including 16 Rolls-Royces.