The Dealer 5 | August 14, 2015
Dealer news and information from WardsAuto and around the web.
Welcome to The WardsAuto Dealer 5 - we've put together important items from WardsAuto.com and across the Internet. So let's go:
1. | Trust leads to sales, repeat business and referrals. Violations of trust breed anger, hurt and skepticism. Here’s how everyone at the dealership can earn customer trust. |
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2. | Another reason to respect your elders: They buy lots of cars. The little old lady from Pasadena lives on. |
ADVERTISEMENT "I had ADP, Dealertrack and Reynolds in my stores. I spent a lot of time doing my homework on DMS providers. I switched all my stores to Reynolds. If I didn’t think Reynolds was the best, I wouldn’t have done it.” -Joe Laham, President of Premier Companies | |
3. | What keeps Lexus dealers up at night? They’re not counting sheep. They’re counting seat rows on the RX CUV. They’d like one more. They may get their wish. |
4. | A way to get in-demand vehicles to dealers faster is to build assorted vehicles on the same assembly line. So an auto analyst wonders why so few automakers do that. |
5. | Tesla has a thing or two (or three) to say about news reports it is losing $4,000 on every electric car it sells. |
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