The Dealer 5 | May 6, 2015
Dealer news and information from WardsAuto and around the web.
Welcome to The WardsAuto Dealer 5 - we've put together important items from WardsAuto.com and across the Internet. So let's go:
1. | Three of four polled drivers say they’d do an A-to-Z online car deal. That’s interesting because only a handful of people do it now. Here’s why. |
|---|---|
2. | A presidential hopeful claims dealer “markups” cost consumers $26 billion a year. Where’s that number come from? Start with misstated stuff from a subset of a subset. The race is on. |
ADVERTISEMENT Three Ways Your Dealership Can Attract Millennial Car Shoppers. Young people aren’t driving differently. They’re shopping differently. And that’s a good thing. | |
3. | Twenty-five top-selling vehicles carry their weight and more. The rest of the pack needs to get the lead out, says a WardsAuto commentator. |
ADVERTISEMENT New Rule #42: Close every customer. When your digital marketing actively finds and attracts your most profitable customers, there’s no reason why you shouldn’t close every one. CDK Global’s Audience Management solution helps you sell more of what you want, how you want. Because it’s your business; rule it. | |
4. | An entry-level Mitsubishi costs about $15,000. Aston Martins start at $185,000. They’re very different car companies. But now they have something in common. It's this. |
ADVERTISEMENT When you do what you love, it doesn’t feel like work. And because all of us at Ally Auto are driven by what we love, we bring a remarkable amount of expertise, experience and dedication to our dealers. Learn more at ally.com/driven. | |
5. | A dealership’s flapping flags are causing a flap in a town where code enforcers see red, white and blue as outdoor advertising. |
Get the WardsAuto Dealer 5 delivered to your inbox! Subscribe here free!
To see all the day's dealer news and information, go to WardsAuto.com/Dealers.
Read more about:
2015About the Author
You May Also Like
