The Dealer 5 | October 9, 2015
Dealer news and information from WardsAuto and around the web.
Welcome to The WardsAuto Dealer 5 - we've put together important items from WardsAuto.com and across the Internet. So let's go:
1. | The public is not rallying around dealers. Maybe it should, considering what NADA’s chairman says about dealers looking out for consumers. |
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2. | Millennials have experienced tough times. They like to know someone’s looking out for them. Dealers who recognize this fulfill real needs. |
ADVERTISEMENT "I recently switched all 7 of my stores to Reynolds. Many people base their decision on price, but I did my own needs analysis focused on the product and the retail process and Reynolds and Reynolds blew the competition away.” -Joe Laham, President of Premier Companies | |
3. | Jaguar is on a lot of people’s admiration lists, but it’s not on many shopping lists. People see its cars as too pricey. What’s an auto aristo to do? |
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4. | Volkswagen is returning Ward’s 10 Best Engines awards it received for an engine that went on to backfire in a big way for the automaker. |
ADVERTISEMENT Webinar: Need for Speed; Quick but Profitable Transactions. Learn about the latest techniques and technologies that save you and your customers time, personalize shopping experiences and make e-contracting easier and more accurate. Join the free Ally/WardsAuto webinar Wednesday, October 14 at 2 p.m. ET. Register now! | |
5. | Dealer Robert Elder says Hispanic Heritage month has a very special meaning to him this year. Here’s why. |
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