Audi benchmark store opens this week

Audi of Rochester Hills (MI), a state-of-the-art dealership that will be the benchmark for all new Audi stores to follow, is opening this week.

Eitel Dahm, president—Audi of the new dealership and Len Hunt, vice president of Audi of America, are expected to be on hand for grand opening ceremonies on Aug. 30.

Located on a six-acre parcel of land, the 20,000-sq.-ft. facility provides 12 service bays, the “Quattro Café” and many new amenities that will be standard on all future Audi dealerships.

The $5.5 million facility, for which ground broke a year ago, eventually will employ 35 professionals to provide customer care for the Audi ownership experience.