Rothenberg, Al | Wards Auto

Rothenberg, Al

Latest from Rothenberg, Al

Can cars be sold like Crest? Ask former P&G and GM chairman John Smale Can cars be sold like Crest? Ask former P&G and GM chairman John Smale

byRothenberg, Al

Oct 1, 1996

5 Min Read

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The name game: it takes more than a marque to mark a brand The name game: it takes more than a marque to mark a brand

byRothenberg, Al

Oct 1, 1996

2 Min Read

All from Rothenberg, Al

Witness to automotive history: recollections of those who've lived it, close up and personal

Witness to automotive history: recollections of those who've lived it, close up and personal

byRothenberg, Al

Witness to automotive history; up close and personal with those who've lived it

Witness to automotive history; up close and personal with those who've lived it

byRothenberg, Al

The 'Skinflint' of Flint; C.S. Mott gave away millions ... but he watched his pennies

The 'Skinflint' of Flint; C.S. Mott gave away millions ... but he watched his pennies

byRothenberg, Al

Unbowed: Big three economists still upbeat.

Unbowed: Big three economists still upbeat.

byRothenberg, Al

Ford 2000 gets mixed reviews

Ford 2000 gets mixed reviews

byRothenberg, Al

What to wear? We've heard of dressing down employees, but....

What to wear? We've heard of dressing down employees, but....

byRothenberg, Al