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BuickBuick Looks Outside Comfort ZoneBuick Looks Outside Comfort Zone
Buick continues to drive new customers to General Motors, with 40% of the division's buyers through the first quarter coming from other auto makers, says the brand's marketing chief Tony DiSalle. Importantly, more takeovers are coming from outside Buick's Midwestern stronghold. We're growing here, in the Northeast, DiSalle tells Ward's at a Buick event tied to the New York auto show. We're starting
