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FiatFiat Design Chief Faces Tough RoadFiat Design Chief Faces Tough Road
GENEVA – As Fiat Auto SpA tries to reinvent its namesake Fiat brand, it will take a new styling direction, one that signifies Italian heritage, while at the same time setting a new course for the ailing Italian marque. That duty falls on the shoulders of Frank Stephenson, who moved from Ferrari SpA’s chief design post to Fiat Auto, where he assumes styling leadership for the Fiat, Lancia and commercial