BYD announces it will build a car production plant in Pakistan as it seeks to expand its reach into global markets.
The Chinese automaking giant says it is building on its current footprint in the nation that sees it currently marketing three models through a partnership with the domestic Mega Motors outlet. It is the first electrified powertrain manufacturer to enter the Pakistan market despite a severe lack of public electric charging infrastructure, Reuters reports.
BYD says it also plans to open three flagship stores and experience centers in Karachi, Lahore and Islamabad, adding it plans to start selling two SUV models and a sedan from the fourth quarter of 2024.
Mega Motors is a business unit of Pakistan's largest private utility Hub Power Company, known as Hubco. As part of the project, Hubco will set up fast-charging stations across major cities, motorways and highways.
Liu Xueliang, BYD's general manager for Asia Pacific, says: “Our entry into the Pakistani market is not just about bringing advanced vehicles to consumers. It's about driving a broader vision of environmental responsibility and technological innovation.”
Hubco chief executive Kamran Kamal says: “We will establish Pakistan's first NEV (new energy vehicle) assembly plant... dedicated to producing BYD's cutting-edge new energy vehicles.” He tells Reuters the new plant will begin operations in 2026.
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