Chrysler Grabs Top Spot in February Canadian Sales

Canadian dealers retailed 106,319 new light vehicles in February, up 4.8% on a daily rate basis from the prior month and 6.6% better than year-ago’s 95,788.

Al Binder, Senior Editor

March 2, 2012

1 Min Read
Redesigned models like 300 helped Chrysler lead market again last month
Redesigned models like 300 helped Chrysler lead market again last month.

Crediting the popularity of 16 all-new or significantly refreshed products, Chrysler Canada grabbed the top spot in Canadian new light-vehicle sales in February for the second consecutive month.

Canadian dealers retailed 106,319 new light vehicles in February, up 4.8% on a daily rate basis from the prior month and 6.6% better than year-ago’s 95,788.

Although Chrysler deliveries were off 4.5% from a robust January performance, they bested year-ago by 3.8% thanks to a whopping 40.6% surge in Chrysler brand and Jeep deliveries.

Ford, which was 2011’s market leader in Canada, remained in second place, with sales down 8.8% from prior year. However, it narrowed the gap with Chrysler slightly during the month.

General Motors was the only top North American auto maker to record a February increase, climbing 5.6% from January and 11.4% from February 2011.

After posting a considerable year-over-year increase in January, Honda settled back with a 7.0% decline in February, although it outpaced like-2011 by 9.2%. Archrivals Nissan and Toyota both saw gains compared with prior month and year-ago.

Overall, Asia/Pacific brand February sales were 10.2% better than in January and 11.8% ahead of year-ago. European-brands also rose, by 7.0% and 6.6%, respectively

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2012

About the Author

Al Binder

Senior Editor, WardsAuto

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