Hemi V-8 Take Rates Soaring
Chrysler Group's vaunted Hemi engine is seeing greater take rates across the board than the OEM anticipated. Chrysler says penetration of the Hemi Magnum 5.7L OHV V-8 is north of 50% of total deliveries for the Dodge Durango SUV and light-duty Ram pickup. And advance orders of the LX platform large rear-wheel-drive cars the Chrysler 300C and Dodge Magnum are leaning heavily in favor of the Hemi, which
April 1, 2004
Chrysler Group's vaunted Hemi engine is seeing greater take rates across the board than the OEM anticipated.
Chrysler says penetration of the Hemi Magnum 5.7L OHV V-8 is “north of 50%” of total deliveries for the Dodge Durango SUV and light-duty Ram pickup.
And advance orders of the LX platform large rear-wheel-drive cars — the Chrysler 300C and Dodge Magnum — are leaning heavily in favor of the Hemi, which in this iteration comes with a cylinder-deactivation system.
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