The Dealer 5 | November 2, 2015
Dealer news and information from WardsAuto and around the web.
Welcome to The WardsAuto Dealer 5 - we've put together important items from WardsAuto.com and across the Internet. So let's go:
1. | Five dealership people pitch their innovative initiatives to judges in a best-idea contest. Here’s who won. |
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2. | Behind successful auto dealership employees are successful managers. WardsAuto IdeaXchange Xpert Richard Libin tells how it’s done right. |
ADVERTISEMENT When it comes to paid search, perhaps there is no more critical metric than impression share, a term which should be committed to memory and is conveyed as a percentage figure. Do you understand your impression share? Read our blog post to learn more. | |
3. | A new round of dealership acquisitions involves veterans such as Mack McLarty (a former White House Chief of Staff) and newcomers such as Soros (by George!) Fund Management. |
4. | The auto industry loves a horse race. So, this raised question isn’t surprising: “Can Detroit beat Google to the self-driving car?” |
5. | The man who steered Detroit out of bankruptcy is taking on another tough job: mediating settlements between Volkswagen and legions of VW vehicle owners. |
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