The Dealer 5 | November 20, 2015
Dealer news and information from WardsAuto and around the web.
Welcome to The WardsAuto Dealer 5 - we've put together important items from WardsAuto.com and across the Internet. So let's go:
1. | Dealers fought for legislation to rein in the Consumer Financial Protection Bureau. The NADA is celebrating a House vote. But a Presidential veto looms. Here's what's ahead. |
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2. | Dealer Lou Bregou pioneered a different way of selling F&I. Now, he worries about its online future. |
ADVERTISEMENT When it comes to paid search, perhaps there is no more critical metric than impression share, a term which should be committed to memory and is conveyed as a percentage figure. Do you understand your impression share? Read our blog post to learn more. | |
3. | The law that might have required dealers to fix recalled used cars probably is dead. To some, it’s R.I.P. |
4. | Are auto incentives meant to baffle people? No, they’re meant to sell cars. But they can confuse consumers, even dealers. Here’s one way to sort them out. |
5. | Surety bonds claims can destroy a dealership. On the other hand, following the rules can lower bond costs. Here’s how. |
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