The Dealer 5 | September 14, 2015
Dealer news and information from WardsAuto and around the web.
Welcome to The WardsAuto Dealer 5 - we've put together important items from WardsAuto.com and across the Internet. So let's go:
1. | NADA is hopeful a key bill will pass, and thus put some reins on a regulatory agency that makes dealers nervous. "Hopeful" is one thing, "sure" is another. "Now is not the time to take the foot off the gas," says the trade group's top lawyer. |
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2. | Read this even if you are superstitious. Here are 13 ways dealers can achieve social-media success. |
ADVERTISEMENT "I recently switched all 7 of my stores to Reynolds. Many people base their decision on price, but I did my own needs analysis focused on the product and the retail process and Reynolds and Reynolds blew the competition away.” -Joe Laham, President of Premier Companies | |
3. | A chicken in every pot, a Jaguar in every garage? Not exactly, but the British aristo automaker is cutting prices. “We’re no longer wanting to be a high-priced outlier in the luxury market,” says an auto exec. Jolly good. |
4. | We’ve heard this one before: VW supposedly will introduce a modern version of its famous microbus. VW had dealers excited about that possibility a few years back. They ended up getting a rebadged Chrysler minivan. |
5. | Toyota unveiled the new Prius at a glitzy Las Vegas event. The automaker hopes to grow sales and maybe attract a different type of hybrid buyer. Check out this photo gallery of Prius models over the years. |
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