Dealix-AOL Partnership Grows

Internet sales-lead provider Dealix is now working with AOL Autos to carry all UsedCars.com dealers' inventory within the AOL Autos marketplace.

Dealix UsedCars.com customers will receive placement in search results, giving them access to online used-car shoppers using AOL Autos that draws more than 7.3 million monthly unique visitors.

Most of the UsedCars.com inventory features phone numbers, giving consumers direct phone contact with dealers, rather than relying only on submitting an online quote request.

The Dealix-AOL joint effort extends the scope of a partnership which was first established in April 2009, when Dealix started powering the new-car price quote feature on AOL Autos.

“With AOL Autos our dealers are getting access to a highly engaged and fast-growing community of online auto shoppers,” says Anna Zornosa, general manager of ADP's Dealix division that ADP acquired when it bought the Cobalt Group this summer.