January 2017 U.S. LV Sales Thread: Industry Hit 17.5 Million SAAR

(SUMMARY) U.S. automakers to sell 1.14 million light vehicles in January, down 1.7% from year-ago.

Erin Sunde, Industry Analyst

February 1, 2017

3 Min Read
January 2017 U.S. LV Sales Thread: Industry Hit 17.5 Million SAAR

JANUARY 2017 US LV SALES

FORECAST v REPORTED

UNITS

WardsAuto Forecast LV Sales

1.11 million

January Actual LV Sales

 1.14 million

WardsAuto Forecast LV SAAR   

    17.0 million

January Actual LV SAAR

   17.5 million


WardsAuto tracks light-vehicle (LV) deliveries throughout sales reporting day. Monthly year-over-year change represents the change in daily sales rate (DSR).  January had 24 selling days this year compared with 24 days in 2016, meaning DSR % change will be the same as straight volume % change for year-over-year comparisons this month.

Related Table 

U.S. Light Vehicle Sales Summary table

SUMMARY:  

The U.S. automotive industry saw slow start in the new year, with January light-vehicle sales down 1.7% from like-2016.

Deliveries totaled 1.138 million units over 24 selling days, resulting in a 47,408-unit daily sales rate compared with 48,226 in prior-year (also 24 days).

The pull-ahead effect of holiday promotions in December was not as strong as expected. However, the average daily sales rate  still dropped 23.8% between the two months.

The resulting seasonally adjusted annual rate is 17.48 million units, well below the 18.3 million in the previous month but greater than the 17.4 million year-ago.

GM grabbed a 17.4% share of the market. Ford came in at 14.8%. Toyota accounted for 12.7%. FCA took 13.4% of sales. Nissan (10.0%) and Honda (9.4%) and came next in line. 

 

UPDATE 2:08 PM ET:

Hyundai came in 4.1% ahead of year-ago, and sister company Kia gained 3.2%.

Daimler posted sales of 27,908 LVs, up 3.5%.

UPDATE 12:35 PM ET:

Honda sold 106,380 LV s in January, up 5.9%.

Subaru gained 6.8% to 43,879 units.

Volkswagen posted 23,510 deliveries, 17.1% higher than same month year-ago.

Audi also recorded a strong improvement, up 11.4%, selling 13,201 units.

Mazda delivered 21,698 vehicles, 10.1% better than last year.

UPDATE 10:37 AM ET:

General Motors delivered 195,523 LVs, a 4.0% drop from year-ago.

Ford's LV sales took a smaller dip, down just 0.4% with 167,371 units.

FCA sold 151,126 LVs, falling 11.2%.

Toyota posted a similar decline, 11.3%, selling 143,048 units.

Nissan recorded a 6.2% improvement over prior-year with 112,319 cars and light trucks.

 

 

 

About the Author

Erin Sunde

Industry Analyst, WardsAuto

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