Mexico August LV Sales Slip
An extra selling day and strong car sales helped buoy the Mexican LV market in August.
Dealers in Mexico sold 88,325 new light vehicles in August, up from July’s 86,579 and year-ago’s 83,204, but trailing the record 90,395 units delivered in August 2006.
Sales still surpassed July’s record performance because August had an extra selling day – 28 vs. 27 – as the daily sales rate fell 5.4% to 3,151 from 3,330 in July.
Compared with year-ago’s 3,082-a-day pace, last month was up 2.3%, although it tracked 5.8% below the 3,345 LVs delivered over 27 selling days in August 2006.
August sales of 55,757 cars bettered year-ago’s 52,969 by 1.5% and topped July’s 55,445, but daily sales rates were 6.6% below prior-year and 10.3% shy of August 2005, which had 26 selling days.
Light trucks, at 32,478 units, outpaced their prior-year performance by 3.5%, but were 3.1% behind July’s 31,134 deliveries. It was the segment’s fourth-best August result since the 2008 record of 38,017.
Nissan remained the country’s best-selling brand with 22,180 units, besting both prior-month and year-earlier tallies while maintaining a strong lead over second-place Chevrolet’s 16,368.
For the year through August, LV sales were up 13.4% with combined Nissan/Infiniti deliveries of 170,103 holding a 40,199-unit lead over second-place General Motors’ 129,902.
Volkswagen/Audi ran third with 119,840 deliveries despite the VW Jetta, the perpetual car-sales leader, finding 7,659 buyers in the month and 58,040 on the year.
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