Honda Fit Arrives in Spring

Honda Motor Co. Ltd. will launch its B-segment Fit model in the U.S. next spring, a company spokesman says. The Fit likely will beat the U.S. launch of the first of Nissan Motor Co. Ltd.'s planned B-segment cars by a few months, but debut behind Toyota Motor Corp.'s new entries, based on recent comments by Toyota Motor Sales USA Inc. The vehicle will be tweaked not only for U.S. tastes, but performance,

September 1, 2005

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Honda Motor Co. Ltd. will launch its B-segment Fit model in the U.S. next spring, a company spokesman says.

The Fit likely will beat the U.S. launch of the first of Nissan Motor Co. Ltd.'s planned B-segment cars by a few months, but debut behind Toyota Motor Corp.'s new entries, based on recent comments by Toyota Motor Sales USA Inc.

The vehicle will be tweaked not only for U.S. tastes, “but performance, drive cycles and, particularly, safety,” says Charles Allen, senior vice president-Honda R&D Americas.

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