Dealership Selling 63 Ultra-Lux Cars Lands on Ward's Dealer 500

To sell only 63 new cars and yet land on the Ward's Dealer 500 list has never happened. Until now. The list, with rankings based on total revenues, now includes the Ferrari-Maserati dealership in Penske Automotive Group's luxury-brand mall in Scottsdale, AZ. Prices run in the six figures for ultra-luxury cars such as Ferraris, spurring the Phoenix-area dealership to total revenues of more than $45

June 1, 2011

1 Min Read
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To sell only 63 new cars and yet land on the Ward's Dealer 500 list has never happened. Until now.

The list, with rankings based on total revenues, now includes the Ferrari-Maserati dealership in Penske Automotive Group's luxury-brand mall in Scottsdale, AZ. Prices run in the six figures for ultra-luxury cars such as Ferraris, spurring the Phoenix-area dealership to total revenues of more than $45 million.

It also sells new Lotus cars, plus used Bentleys, Rolls Royces and Aston-Martins.

Sales Manager Chad Morgan scours the nation for pre-owned “supercars.” The dealership delivered 410 used units in 2010.

It ranks No.476 on the Ward's Dealer 500.

Also on the list are 34 BMW and 31 Mercedes-Benz stores, all of which sold fewer than 1,000 new units last year, but at high enough luxury-car price points to make the cut.

2011 Ward's Dealer 500 New and Used Vehicle Volume Leaders

Top 20 Dealers

New Units

Top 20 Dealers

Used Units

Classic Chevrolet Ltd.

5,461

C&O Motors Inc.

4,196

Galpin Ford

5,390

Wilde Toyota

3,802

Rick Case Honda

5,231

Lone Star Chevrolet

3,615

Fred Haas Toyota World

5,224

Al Serra Auto Plaza

3,559

Dave Smith Motors

5,001

Rick Case Honda

3,539

Al Serra Auto Plaza

4,465

Joe Myers Toyota

3,456

Braman Honda

4,465

Jim Koons - Tyson's Toyota

3,446

Fletcher Jones Motorcars

4,386

Fred Haas Toyota World

3,202

Jim Koons - Tyson's Toyota

4,065

Jack Maxton Chevrolet

3,202

Lone Star Chevrolet

4,043

Finishline Ford

3,109

Suburban Ford of Sterling Heights

3,903

Economy Honda

3,075

Braman Motors

3,672

Walker Automotive

3,041

Toyota of Orange

3,670

Sam Swope Honda World

3,018

Joe Myers Toyota

3,637

Roseville Toyota

3,005

Braman Motorcars

3,454

Phil Long Ford LLC

2,945

Crevier BMW

3,382

Philpott Ford Toyota Hyundai

2,857

Gunn Imports Ltd. dba Gunn Honda

3,364

Green Hyundai Lincoln Mercury Mazda

2,857

Galpin Honda

3,232

Capital Ford Inc.

2,792

Hudson Toyota Scion

3,117

Mountain States Toyota

2,646

C&O Motors Inc.

3,105

Gateway Chevrolet LLC

2,631

Note: Data are for 2010

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