Porsche Seeking Sustainability Solutions

Porsche casts a worldwide net looking for industry breakthroughs with an international competition looking for fresh ideas and technology for a sustainable future.

Start-ups, students and developers are being invited to submit their project to the Mobility for a Better World competition.

Saying it is thinking mainly of future generations, the German sports car manufacturer is offering €20,000 ($22,406) in prize money, educational packages and development support in cooperation with the Porsche Digital Lab and the APX early stage accelerator for start-ups.

The deadline for submitting ideas is Aug. 30 and the winners will be announced during Porsche Sustainability Week in October. Participants aged 18 and over can apply, either as a team or as an individual.

Porsche CEO Oliver Blume says the company is actively shaping the future of the sports car.

“This means that we combine our traditions and the company’s values with innovative technology and new products in a sustainable manner,” he says in a statement.

“Our goal is to be the most sustainable sports car manufacturer in the premium segment and to decisively shape sporting mobility for the environment, people and their living spaces.”

Blume says Mobility for a Better World is an ideas competition at the intersection of technology, mobility and sustainability asking how visions for a sustainable future could look.

“Creative ideas and solutions, regardless of their degree of maturity, can now be submitted in the four categories of People, Wheels, Cities and Trust,” he says.

Entries will be evaluated by a jury of experts consisting of Daniela Rathe, head of policy and external relations at Porsche; Anja Hendel, head of the Porsche Digital Lab; Thomas Bachem, founder and chancellor of CODE University of Applied Sciences; Robert Martin of Porsche Digital/APX; Franz Rother, editor-in-chief, Edison; and Patrick Bungard, director, Center for Advanced Sustainable Management at Cologne Business School and managing director-M3TRIX.