Renault Boosting Alliance Partner Mitsubishi in Europe

Mitsubishi and Renault will extend their modular approach to vehicle production with the Japanese brand marketing two of its French partner’s models in the European market.

Beginning in 2023, Mitsubishi will sell two “sister models” produced in Renault plants to be based on the same platforms but reworked to reflect Mitsubishi’s characteristics. A model mix of the newly launched Mitsubishi Eclipse Cross PHEV and the Renault-developed sister models is hoped to make the Japanese automaker more competitive on the continent.

The move is in line with the Renault-Nissan-Mitsubishi Alliance’s production announcement in May 2020, to help its members keep working on initiatives to enhance competitiveness and further growth for the three partner companies by exploiting each other’s respective leadership positions and geographic strengths.

Luca de Meo, CEO Groupe Renault, says: “This pragmatic, value-driven initiative will make a difference in our plants, in our partner’s footprint and on the European streets. This beautiful project meets all partners’ expectations from a design, regulatory and business perspective.

“This is what the Alliance is meant for and we are very happy, at Groupe Renault, to contribute to this new step in its history of cooperation.”