How Geo-Intelligence Transforms Automotive Retail Operations

Any business that relies on process workflow can find efficiency by using location-tracking technology to keep tabs on its moving parts — but without business rules or operational guidelines applied to that data, the result may not be more than points on a map.

Geo-intelligence — the intentional synthesis of location data with measurable processes and user expectations — delivers a holistic diagnosis of a business’ operational health. For auto dealers in particular, geo-intelligence data can yield results that are truly transformative — significantly reducing the number of days vehicles spend in recon, the number of days on the frontline, the amount of money spent on key replacements and the number of hours dealership employees spend looking for cars and keys on campus.

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