Data-Driven Inventory-Management System Debuts
November 11, 2011
![Data-Driven Inventory-Management System Debuts Data-Driven Inventory-Management System Debuts](https://eu-images.contentstack.com/v3/assets/blt7121b6ec5c11097b/blte5623d61fc3af38b/6619b5be78740e5d156b5e5e/dale-pollakthumbnail.jpg?width=1280&auto=webp&quality=95&format=jpg&disable=upscale)
The topic turned to data – a treasure trove of it – when I interviewed AutoTrader.com Chief Marketing Officer Clark Wood earlier this year.
I marveled at not only the high-profile companies AutoTrader had acquired of late, but also the data bases that came with them.
There’s Kelley Blue Book, with its vast information on used-car pricing. Then there’s vAuto, an inventory-management provider using advanced analystics derived from its impressive supply-and-demand statistics.
Dale Pollak of vAuto.
Not to mention AutoTrader itself, an online automotive selling site, with a deep pool of information on millions of cars, and its companion firm, Manheim, an auto-auction network with all sorts of data from the action in its bidding lanes.