Australian-Designed Toyota Camry Hybrid Concept to Premiere at Melbourne Show

Toyota Motor Corp. Australia Ltd. celebrates winning the right to manufacture a hybrid car in Australia by producing an in-house concept car that strongly signals the vehicle it will start building early next year.

David Buttner, Toyota senior sales and marketing executive director, says the HC-CV (Hybrid Camry concept vehicle), conceived and produced by Toyota Style Australia, reveals the auto maker’s determination to make sustainable mobility a reality.

The concept car will be the most important vehicle on the auto maker’s stand at the Melbourne International Motor Show that runs Feb. 27-March 9, where it will make its world premiere this week, says Toyota Australia President and CEO Max Yasuda.

“The hybrid Camry, which will share some key design features with the HC-CV, will play a key role in bringing the future to the Australian automotive manufacturing sector,” he says. “It is a future that uses less fuel while delivering better performance.”

The HC-CV’s front end is characterized by expressive, sharp lines and taught surfaces, the auto maker says. It echoes the latest Toyota hybrid styling cues, with vertical fog lamps, a larger intake opening and a streamlined upper grille.

“The lower grille texture is a random pattern, inspired by forms found in nature, moving away from traditional constructed patterns,” says Toyota Style Australia corporate manager Paul Beranger.

The body color is a satin white pearl with subtle blue highlights to provide a serene, calm feeling, he notes. The paint allows intricate detailing and features to show through.

HC-CV to make world premiere.