Nissan to keep lid on rsquo13 Altima incentives
NissanGrowth-Minded Nissan Plans to Sidestep Fleet Sales, IncentivesGrowth-Minded Nissan Plans to Sidestep Fleet Sales, Incentives
Fleet customers can boost market share and sales, areas where Nissan has bold expectations for the new ’13 Altima. But fleet transactions tend to be less profitable and, if overdone, risk damaging consumer perception of a nameplate.