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When Nissan North America launched its Xterra midsize SUV in 1999 as an '00 model, it aimed the vehicle solely at college- and post-graduate-aged men. Nissan figured the vehicle's sporty, muscular styling, in combination with its off-road abilities, would appeal to this audience, affordably priced at about $18,000. However, Nissan now admits the vehicle actually sells better to women (55% of buyers